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Omnicom Group

Global marketing, media, and PR network

Analytics Data Engineer

Data EngineeringPosted on Nov 9
Full-time$85k - $95k /yr

About the Job

Requirements

  • A bachelor's degree or equivalent work experience in a related field such as Computer Science, Data Science, Mathematics/Statistics, or Marketing Analytics is preferred.
  • Two to four years of experience in data engineering, marketing analytics, media analytics, or related disciplines; agency experience is strongly preferred.
  • Expert-level SQL and Python skills and experience developing scalable, production-grade data pipelines.
  • Deep experience working with digital media data, including campaign delivery, audience, conversion, and attribution datasets.
  • Proven experience designing and implementing data solutions supporting media planning, optimization, measurement, and reporting.
  • Strong understanding of digital marketing ecosystems, including Google Ads, CM360, DV360, The Trade Desk, Meta, LinkedIn, Adobe Analytics, and Google Analytics 4.
  • Experience integrating multiple data sources, including media, site analytics, offline conversion, and first-party customer data.
  • Deep experience with BigQuery, GCP, or similar cloud-based data warehouse environments.
  • Experience evaluating client business requirements and translating them into scalable technical solutions.
  • Experience building data products, automated reporting frameworks, and measurement solutions for internal and external stakeholders.

Responsibilities

  • Partner with analytics and media teams to understand business objectives and translate them into scalable data solutions.
  • Design data models integrating media, site, sales, and media conversion data to provide a complete view of marketing performance.
  • Recommend and implement measurement approaches that support agency and client objectives.
  • Serve as a subject matter expert on media and marketing data architecture.
  • Build and maintain integrations across major advertising, analytics, and marketing technology platforms.
  • Develop scalable frameworks for campaign performance measurement, attribution, audience analysis, and optimization.
  • Evaluate emerging platforms, APIs, and data sources to improve agency capabilities and client outcomes.
  • Automate data pipelines with speed, accuracy, and scalability in mind.
  • Own day-to-day data pipeline health, including scheduling, monitoring, alerting, and failure recovery.
  • Apply DataOps best practices to maintain high standards of quality and security across each development stage.
  • Write and optimize SQL views, Python/R scripts, and API connectors as needed.
  • Optimize data cleaning and anomaly detection processes.
  • Help manage and advance GCP infrastructure, particularly BigQuery and GCP integrations.
  • Maintain rigorous quality assurance practices to ensure clean, reliable, and consistent data.
  • Continuously seek opportunities to improve processes and infrastructure.
  • Proactively catch and investigate issues, identify root causes, and develop solutions beyond surface fixes.
  • Work with analysts to anticipate needs and ensure data is easy to find and use.
  • Use situational awareness to determine when to escalate, push or pull back, or execute.
  • Communicate with less technical stakeholders to address challenges and keep them updated on progress.

Desired Qualifications

  • Agency experience is strongly preferred.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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