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monday.com

Work management platform for teams

Growth Product Manager

Product ManagementConfirmed live in the last 24 hours
Full-timeTel Aviv-Yafo, IsraelNo salary listedHybrid

About the Job

Requirements

  • At least 5 years of experience in growth product at a self-serve product, preferably at a startup, owning activation and monetization with measurable revenue impact.
  • A track record of pricing and monetization work, including paywalls, trials, credits, or plan packaging.
  • Hands-on experience with onboarding and activation, including designing a first session and the lifecycle that follows it.
  • Ability to segment by buyer persona and design for the one that pays rather than for the average user.
  • An eye for feature discovery, making capabilities findable and understood instead of buried in a menu.
  • Ability to write product messaging and the value proposition personally, feature by feature, from the website to the paywall.
  • Experience owning a core web surface, such as homepage, pricing, and signup, as a product rather than a marketing page.
  • Experience designing referral, sharing, or invite loops that measurably drive signups.
  • Deep analytics fluency with Mixpanel, Amplitude, or PostHog, plus SQL, and statistical judgment to size a test, avoid false winners, and select the right metric, prioritizing subscriptions and revenue over clicks.
  • Comfort writing clear specifications and shipping them with engineering behind feature flags.
  • Ability to take initiative, solve problems independently, and drive work to completion.

Responsibilities

  • Own the product experience across activation, monetization, and expansion, including helping users create a presentation they are proud of, defining paywalls and upgrade moments, shaping free offers and plan contents, and supporting account growth.
  • Shape the product experience around the needs and motivations of buyer personas who convert and stay.
  • Create a dedicated experience for each feature so that users can discover, understand, and use each capability.
  • Own product messaging and the value proposition for each feature, keeping them consistent from the website through the paywall.
  • Own the product story on the homepage, pricing, and signup, and iteratively improve how clearly the product and offering are presented.
  • Design sharing and invitation loops that turn presentations into additional signups.
  • Own product experiments by selecting what to test, designing tests, interpreting results, and turning learning into decisions the team acts on.
  • Within 90 days, identify the paying persona and their needs, rebuild the upgrade moment around users' behavior, interpret the first pricing test, and launch a lifecycle sequence.
  • Within one year, materially improve activation and free-to-paid conversion, ensure every feature has an experience worth finding, and establish why key metrics changed.

About the Company

monday.com

Work management platform for teams

What Monday.com does: It provides a work management platform that helps teams collaborate, track projects, and automate workflows. It uses subscription-based plans in the SaaS model to serve small businesses, large enterprises, and nonprofits across many industries. How the product works: Users build customizable workflows, automate repetitive tasks, and view progress with dashboards. Features include WorkForms for data collection, automated notifications, and integrations with tools like Slack, Google Drive, and Microsoft Teams. This setup centralizes work processes and communication so teams stay organized and focused. How it differs from competitors: It emphasizes end-to-end workflow customization and centralized collaboration across the whole organization, plus a wide range of native integrations to connect with other popular apps. What the goal is: To help teams stay organized, prioritize tasks, and achieve their goals more efficiently.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Tel Aviv-Yafo, Israel
Founded
2012

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