Field Marketing Manager

Job Description

• Complete ownership of marketing activities from A to Z. From planning through execution to successful follow up.
• Develop and execute the annual and quarterly CEE marketing plan aligned with sales and corporate priorities. 
• Drive pipeline generation through integrated marketing programs including events, ABM initiatives, executive engagements, webinars, digital campaigns, and partner programs. 
• Budget Management: Manage marketing budgets and ensure strong ROI and operational excellence.
• Be courageous and bold in bringing new, uncommon ideas and projects to attract targeted audience.
• Sales Support: Monitor lead conversion to build a healthy sales pipeline and align marketing plans with sales objectives.
• Build strong relationships with regional sales leaders, account teams, systems engineers, channels, and distribution partners.
• Act as a trusted advisor to regional leadership on market conditions, customer engagement strategies, and growth opportunities.
• Collaborate with corporate, digital, channel, communications, and product marketing teams to localize and amplify campaigns. 
• Measure and report marketing performance against agreed KPIs and business outcomes. 
• Ensure excellent execution standards, project management discipline, and stakeholder satisfaction.
• Partnerships: Collaborate with strategic partners to execute joint marketing activities.
• Online Marketing: Conceptualize and oversee online campaigns and social media activities.
• Customization: Localize and customize corporate marketing campaigns and evaluate their effectiveness.

Qualifications

• 5+ years of B2B technology marketing experience with a strong focus on field marketing, demand generation, channel marketing, or integrated marketing programs.
• Proven experience working closely with sales organizations and supporting pipeline generation targets.
• Experience managing regional marketing budgets and demonstrating measurable business impact.
• Strong project and event management capabilities.
• Ability to execute multiple programs simultaneously across several countries and stakeholders.
• Excellent communication and presentation skills.
• Fluent English.
• Strong analytical mindset with experience measuring campaign performance and ROI.

Additional Information