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IPG Mediabrands

Global media planning, buying, analytics

Associate Director - Programmatic

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$120k - $130kIn-person

About the Job

Requirements

  • Proven track record of seeking out and curating new business relationships and/or solutions, and developing solutions using new or existing processes.
  • Experience building team leadership qualities and the soft skills needed to manage up, down, and laterally.
  • Experience working with and approving vendor selections and scopes, with expertise in vendor selection.
  • Experience ensuring departmental standards and processes are customized to fit assigned clients’ needs and implemented across campaigns.
  • Substantial experience designing reporting dashboards and the ability to lead others in this work; strong presentation abilities to communicate results clearly.
  • Knowledge of technology or measurement ad tech solutions, including platforms such as DV360, AdWords, The Trade Desk, Roku, Vistar, Facebook, and Snapchat.
  • Intermediate to strong data analysis skills.
  • Ability to provide technical guidance to employees, colleagues, and/or clients.
  • History of team management or mentorship and comfort with internal- and external-facing communication.
  • Experience with project or account management.
  • Advanced communication skills, with clear and succinct communication.

Responsibilities

  • Account for the performance, development, and results of a small client account or multiple accounts; lead account decisions, budget spending, and staffing.
  • Build relationships with mid- to senior-level client stakeholders, develop capabilities, and serve as a customer relationship manager.
  • Approve vendor selections and scopes; oversee the team’s vendor meetings and contribute expertise to vendor selection.
  • Lead the design of reporting dashboards and develop presentations to communicate results clearly; own reporting accuracy.
  • Develop long-term client solutions, including custom data management and data solutions.
  • Tactically manage a small group of managers and/or professional employees, with responsibility for the direct team’s performance, development, and coaching.
  • Adapt account plans and priorities to address resource and operational challenges.
  • Collaborate with partners and colleagues across functions and/or centers of excellence.

Desired Qualifications

  • Advanced ability to anticipate, recognize, and clearly define problems; use techniques to analyze them systematically, weigh alternatives, and propose solutions.
  • Experience managing existing business relationships, partnerships, and alliances internally and externally.
  • Ability to assess and rank issues and tasks by importance to determine action priorities.
  • Intermediate to advanced knowledge of technology or measurement ad tech solutions, including platforms.

About the Company

IPG Mediabrands

Global media planning, buying, analytics

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
London, United Kingdom
Founded
2007

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