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Leviton

Manufactures electrical wiring devices and controls

Marketing Specialist

Product MarketingUpdated on Nov 11
Full-timeMelville, NY, USA$60k - $80k /yr

About the Job

Requirements

  • Must be able to cultivate and maintain relationships with a network of contractors, distributors, specifiers, sales management, and manufacturers’ representatives, and communicate effectively.
  • Must coordinate with Product Management and Marketing Communications to develop creative, differentiated, and effective marketing and selling tools.
  • Must be able to create new ideas and develop tactical plans that support division strategy.
  • Must be able to create messages and communication vehicles that effectively present the division’s message to the target audience.
  • Must be creative, resourceful, able to think independently, and capable of working on multiple projects simultaneously.
  • Must develop and execute creative solutions to assigned tasks.
  • Must have strong Microsoft Office skills, including Excel and PowerPoint, and familiarity with graphic software.
  • Must have a BA in Marketing or Business Administration.
  • Must have a minimum of three years of experience in a marketing or marketing-related position.

Responsibilities

  • Provide market research in assigned segments, identifying and interpreting key business trends and findings specific to the industry, including spending, technology, and applications.
  • Identify communication opportunities, including trade organizations and shows, publications, meetings, and conferences.
  • Update and improve Leviton’s marketing infrastructure, which may include a database system or internal and external websites.
  • Participate as a project team member to develop and continuously analyze operational processes, identifying and implementing new efficiencies.
  • Assist in developing and designing marketing literature and collateral, including catalogs, brochures, bulletins, product specification sheets, advertisements, public relations materials, and letters.
  • Coordinate graphic production or proposals, projects, and marketing literature as needed.
  • Work with Leviton’s internal business units on monthly launch communications.
  • Maintain general awareness of the status of assigned projects.
  • Ensure developed collateral complies with brand and identity guidelines.
  • Work with key accounts to ensure electronic communications are received.
  • Oversee electronic banner-ad development and web communications with channel partners.

Desired Qualifications

  • An MBA in Marketing is preferred.

About the Company

Leviton

Manufactures electrical wiring devices and controls

Leviton is a manufacturer of electrical products, offering a wide range of lighting controls, wiring devices and networking solutions for residential, commercial and industrial customers. Its products include switches, dimmers, outlets and lighting controls, which are designed to manage lighting, power and network needs in homes and facilities. The company differentiates itself through its broad catalog and emphasis on product support, including cross-reference resources and a where-to-buy locator, helping customers find and choose the right components. Leviton's goal is to provide reliable electrical products and practical solutions for managing lighting, power distribution and networking across varied environments.

Company size
1,001-5,000
Company stage
Grant
Total funding
$990K
Headquarters
Town of Huntington, New York
Founded
1906

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