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Alcon

Eye care products and vision solutions

Manager, Surgical Product & Brand Marketing

Product MarketingUpdated on Nov 9
Full-timeCopenhagen, DenmarkNo salary listed

About the Job

Requirements

  • A Bachelor's degree in Marketing, Business, Life Sciences, or a related field is required.
  • At least 5 years of experience in Product Marketing, Brand Management, Commercial Marketing, or a related commercial role is required.
  • Strong analytical and strategic thinking skills are required, including the ability to translate insights into actionable business plans.
  • Stakeholder management, communication, and influencing skills are required, including the ability to lead cross-functional initiatives in a dynamic environment.

Responsibilities

  • Collaborate with Sales, Medical Affairs, Professional Education, and Global Marketing teams to identify market opportunities and address customer needs within the Surgical business.
  • Develop and execute product and brand strategies, promotional campaigns, and tactical marketing plans that drive product adoption, customer engagement, and business growth.
  • Generate customer and market insights through research, competitive analysis, and stakeholder interactions to support strategic decision-making.
  • Monitor product performance, forecasting, budgets, and key business metrics while identifying opportunities to optimize portfolio growth and profitability.
  • Lead cross-functional brand teams and marketing initiatives to ensure effective execution of local and regional campaigns while fostering collaboration and innovation.
  • Take ownership of a strategic surgical portfolio and influence commercial success.
  • Collaborate with local, regional, and global teams on products intended to improve patients’ quality of life.

Desired Qualifications

  • Experience within healthcare, medical devices, pharmaceuticals, or another regulated industry is preferred.

About the Company

Alcon

Eye care products and vision solutions

Alcon provides eye care products and vision solutions to improve how people see. It develops and manufactures devices and consumables for eye health, including cataract surgery equipment and intraocular lenses, retinal health therapies, and contact lenses, distributed through eye care professionals, hospitals, and consumers. The products work by supporting eye surgery, protecting and restoring vision, or correcting vision with lens-based options, backed by research and development and a global distribution network. Alcon differentiates itself with a broad, end-to-end portfolio across the eye care continuum, a strong emphasis on research and development, strategic partnerships with healthcare providers, and a commitment to diversity and inclusion. Its goal is to enhance vision and quality of life by delivering reliable, high-quality eye care solutions and advancing the science of eye health.

Company size
10,001+
Company stage
IPO
Headquarters
Geneva, Switzerland
Founded
1945

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