Full-Time

Senior Product Analyst

Confirmed live in the last 24 hours

Babylist

Babylist

501-1,000 employees

Comprehensive baby registry platform for parents

Education
Consumer Goods

Compensation Overview

CA$150.5k - CA$188kAnnually

+ Equity + Bonus

Senior

Canada

Requires in-person meetings twice a year.

Category
Product Management
Product Analytics
Product
Required Skills
Python
SQL
Data Analysis
Requirements
  • 5-7 years of relevant work experience
  • University degree with above average academic performance in a STEM related field
  • Statistical knowledge
  • Strong experience with SQL
  • Competent with Python
Responsibilities
  • Create a lasting impact with data at the core of Babylists, acting as a multiplier to your functional team's bottom line
  • Build, own and leverage high level dashboards to quickly and reliably monitor the business performance, product and user experience
  • Partner with PMs in the development of insights and recommendations to unlock value through data, collaborating with the broader team of data experts
  • Keeping up with the domains that you own, and fully understanding the business you support
  • You manage stakeholder relationships, priorities and requirements on a daily basis

Babylist provides a universal baby registry platform that allows expecting and new parents to compile a list of baby products from any store, including popular retailers like Amazon, Target, and Etsy. The platform features an interactive checklist and expert-vetted guides to assist parents in making informed choices about baby gear and essentials, ensuring they have everything they need for their families. Babylist differentiates itself from competitors by offering a free box of goodies for new registrants and generating revenue through affiliate marketing, direct sales of curated kits, and advertising partnerships. The company's goal is to simplify the baby registry process and enhance the experience for new and expecting parents.

Company Stage

Series C

Total Funding

$38.9M

Headquarters

Oakland, California

Founded

2011

Growth & Insights
Headcount

6 month growth

20%

1 year growth

55%

2 year growth

176%
Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Expectful enhances Babylist's parental support with health and wellness tools.
  • Rising demand for eco-friendly products aligns with Babylist's product offerings.
  • AI integration can improve personalized shopping experiences on Babylist's platform.

What critics are saying

  • Increased competition from Lalo could draw customers away from Babylist.
  • Integration challenges with Expectful may affect service delivery and brand reputation.
  • Reliance on affiliate marketing exposes Babylist to risks from changing partner terms.

What makes Babylist unique

  • Babylist offers a universal registry platform integrating major retailers like Amazon and Target.
  • The platform provides expert-vetted guides and interactive checklists for informed parental decisions.
  • Babylist combines affiliate marketing, direct sales, and curated recommendations for diverse revenue streams.

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