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Kinder's

Consumer-packaged BBQ sauces and seasonings brand

Director of Packaging Innovation

Product DesignPosted on Nov 11
Full-timeWalnut Creek, CA, USA

About the Job

Requirements

  • At least 15 years of experience in packaging innovation, packaging development, packaging engineering, or a related role.
  • Demonstrated experience exploring packaging formats, shapes, and forms, with a track record of taking new formats from concept to launch.
  • A network of packaging partners with whom the candidate has worked to bring new ideas to reality.
  • Experience with both primary and secondary packaging.
  • Experience with sustainable packaging and alternative materials, including their trade-offs and execution requirements.
  • Working knowledge of food packaging regulations, food-contact requirements, and labeling and claims considerations.
  • Demonstrated ability to lead and influence cross-functional stakeholders, communicate complex issues clearly, and build alignment around decisions.
  • Proficiency in Excel and PowerPoint.
  • A bachelor's degree in Packaging, Engineering, Materials Science, Food Science, or a related field.

Responsibilities

  • Lead packaging exploration for the Innovation team from the earliest stages of category and product ideation.
  • Explore packaging formats, shapes, and forms to unlock new categories and innovative product formats.
  • Shift from exploration into design, using human-centered principles to deliver propositions for consumers.
  • Screen packaging concepts early for cost and executability, frame feasibility questions for Packaging Engineering, and help the team decide which opportunities to pursue.
  • Develop a point of view on how packaging can create consumer value, differentiate products on shelves, and support brand permission in new spaces.
  • Collaborate with Finance, co-manufacturing, and other cross-functional partners to frame packaging investment needs and trade-offs in business cases, ensuring packaging execution is considered from the start.
  • Lead the renovation and reframing of packaging materials and formats across the existing portfolio, including consumer-facing format changes and new material systems.
  • Research packaging partners, including suppliers, converters, co-manufacturers, design agencies, and technology partners; introduce new options into the process and select suppliers after Packaging Engineering and Packaging Sourcing confirm delivery capability.
  • Drive packaging design and development for new formats across primary and secondary packaging through prototyping and consumer testing, and define requirements for Packaging Engineering feasibility and scale-up.
  • Work with Product Development, Operations, Sourcing, Supply Chain, Commercialization, Creative, Sales, Regulatory, and Finance to incorporate development considerations, retailer requirements, and execution trade-offs into structural design, materials restrictions, branding space, and packaging claims.
  • Hand selected designs and partners to Packaging Engineering for qualification, technical validation, and trials, and remain consulted on design requirements through scale-up.
  • Help define the future packaging vision and build a multi-year packaging innovation roadmap connected to the innovation pipeline and overall packaging strategy.
  • Explore next-generation and alternative materials, assess their executability for new product lines, and design sustainability into new formats where appropriate.
  • Identify potential investments in packaging capabilities, materials, or partners, and build the case for those investments with leadership.
  • Monitor packaging trends, technologies, and regulations and bring relevant external perspectives into the organization.
  • Build tools to help the Innovation team evaluate and advance packaging opportunities, including feasibility screens, partner evaluations, format libraries, and cost and timing guides.
  • Define successful handoffs to Packaging Engineering, including drawings, prototypes, selected partners, test results, partner contacts, and open risks, aligned with packaging specifications and the company's pace.
  • Grow into building and leading a packaging innovation team as the function scales.

Desired Qualifications

  • CPG, food, or beverage experience; experience in other fast-moving categories such as beauty or personal care is also welcomed.
  • Experience with project management tools; the team currently uses Wrike.
  • Familiarity with packaging design and development tools such as 3D CAD (for example, SolidWorks), structural design tools (for example, Esko ArtiosCAD), pallet and case optimization tools (for example, Cape Pack or TOPS Pro), and specification or PLM systems.
  • Hands-on experience with rapid prototyping methods such as 3D printing and sample cutting tables.
  • An advanced degree.

About the Company

Kinder's

Consumer-packaged BBQ sauces and seasonings brand

Kinder's makes barbecue sauces, marinades, rubs, and seasonings that are sold nationwide as consumer-packaged goods, and it also operates several California deli and butcher shops. Its products flavor meats and grilled foods using sauces, dry rubs, and marinades applied before or during cooking. The company stands out through its long family heritage and a dual model that blends local retail restaurants with broad distribution, making it one of the top BBQ sauce and seasoning brands in the U.S. Its goal is to continue growing the brand and reach while keeping the family-owned roots, with growth support from Kaulig Capital.

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