Full-Time

Creative Technologist

Art Director

Confirmed live in the last 24 hours

Smartly.io

Smartly.io

501-1,000 employees

Automates social media advertising processes

Data & Analytics
Consumer Software
Enterprise Software

Senior

Austin, TX, USA

Hybrid position.

Category
Animation
Graphic Design
Motion Graphics
Art, Graphics & Animation
Required Skills
Adobe Creative Suite
Figma
Smartly
Requirements
  • 8+ years experience as an art director or designer leading digital and/or channel efforts
  • Experience working in 2D/3D design software such as Adobe Creative Suite and Figma are a plus.
  • Rock solid presentation and communication skills.
  • Understanding of technical challenges for creating scaled creative campaign concepts and the associated assets.
  • Strong ability to influence and impact creative culture.
  • Effective understanding of SaaS products with an ability to marry scaled toolings with high-concept campaign recommendations
  • Proficient in cloud-based presentation & collaboration tools (Google Workspaces, Highspot, etc)
  • A deep understanding of social channels and how to develop campaigns that align with their audience distribution methods.
Responsibilities
  • Lead in the conceptual development, pitch and design/creation of campaign-ready assets for brands.
  • Prototypes and concepts to both sell and bring to life creative campaigns x-channel and full funnel.
  • Work with Creative and Production leadership to both build and route creative assets through the Smartly platform for campaigns across channels; including META, Snap, Pinterest, TikTok & Google.
  • Be a channel expert; guiding, consulting and collaborating with clients – and their agencies + creative leadership – to design successful strategies that scale through Smartly’s technology.
  • Provide clear direction and creative recommendations for clients to activate winning digital campaigns.
  • Learn and become a Smartly’s technology super-user; marrying Adobe Creative Suite and Smartly tech to build digital advertising campaign assets across a global book of clients.
  • Ability to master the Smartly platform’s creative features (Template Editor, Producer, AI Playground and more) and use them in daily creative work
  • Provide product feedback on the usability of the creative functionalities in the Smartly platform
  • Foster a culture of innovation, joy and experimentation.

Smartly.io automates social media advertising to assist businesses in reaching their marketing goals. It focuses on platforms like Facebook and Instagram, serving clients such as Uber and Burger King. The company automates media buying, creative production, and performance optimization, allowing businesses to create personalized and scalable ad campaigns. Smartly.io offers both software that automates manual advertising tasks and managed services for expert guidance, generating revenue through subscription and service fees. What sets Smartly.io apart is its blend of creativity and data-driven insights, with a dedicated Creative Services team that collaborates with clients to produce effective ad creatives. The goal of Smartly.io is to simplify social advertising, helping brands effectively engage with consumers and maximize their return on ad spend.

Company Stage

Acquired

Total Funding

$2.7M

Headquarters

Helsinki, Finland

Founded

2013

Growth & Insights
Headcount

6 month growth

31%

1 year growth

31%

2 year growth

31%
Simplify Jobs

Simplify's Take

What believers are saying

  • Smartly.io's strategic investment from Providence Equity Partners signals strong financial backing and growth potential.
  • The launch of Brand Pulse demonstrates Smartly.io's commitment to innovation and staying ahead of industry trends.
  • Working with high-profile clients like Uber, Fabletics, and eBay offers employees exposure to leading brands and complex advertising challenges.

What critics are saying

  • The highly competitive digital advertising market requires continuous innovation to maintain a competitive edge.
  • Dependence on social media platforms like Facebook and Instagram makes Smartly.io vulnerable to changes in platform policies and algorithms.

What makes Smartly.io unique

  • Smartly.io uniquely combines automation with creative services, offering a comprehensive solution for social media advertising that few competitors can match.
  • Their dual revenue model of software subscriptions and managed services provides financial stability and diversified income streams.
  • The introduction of Brand Pulse, an industry-first solution for real-time full-funnel performance tracking, sets them apart in the digital advertising landscape.

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