Full-Time

Coordinator

Production, Creative

Confirmed live in the last 24 hours

goop

goop

501-1,000 employees

Wellness and lifestyle brand offering products

Consumer Software
Healthcare
Consumer Goods

Compensation Overview

$55k - $60kAnnually

Junior, Mid

Santa Monica, CA, USA

Hybrid work policy requires in-office presence on Tuesdays and Thursdays, and Mondays for those within a 15-mile radius.

Category
Graphic Design
Motion Graphics
Art, Graphics & Animation
Requirements
  • 2+ years of experience of E-commerce and editorial production experience
  • Strong communication skills
  • High attention to detail and ability to manage multiple competing priorities/deadlines in a fast-paced environment
  • Familiarity with managing budgets and processing invoices and an interest in learning
  • Ambitious, organized, and a self-starter—can also work in cross-functional situations, ensuring all others teams’ needs and deadlines are met
  • Understanding of, and appreciation for the goop sensibility, brand, aesthetic, and mission
Responsibilities
  • Support overall Goop’s creative production team in daily/weekly tasks as needed and assigned.
  • Budget management: including, but not limited to coding/tracking all invoices, submitting accruals, and working with Finance team to ensure timely payment to all vendors
  • Partner with Legal team in creating usage agreements for all shoots and supplying any needed documentation or communication regarding image usage rights, tracking all documents within in-house tracking system
  • Update/manage in-house casting document and handle outreach (working directly with internal creative and social teams)
  • Maintain up-to-date crew roster and schedule meetings for new talent for the creative team
  • When needed step in as production lead on either e-commerce or editorial productions (sourcing crew/location/talent, etc.)
  • Be able to run errands as needed to pick up supplies, craft, equipment, samples, hard drives, etc.

Goop is a wellness and lifestyle brand that offers a variety of products and services, including skincare, fashion, wellness supplements, and curated travel experiences, primarily targeting affluent women. The company combines e-commerce with content marketing, selling its own products and those from other high-end brands while generating revenue through advertising and sponsored content. Goop sets itself apart by positioning as a thought leader in the wellness industry, often sparking discussions with its unconventional health advice. The goal is to cater to health-conscious consumers willing to invest in premium products and experiences to enhance their well-being.

Company Stage

N/A

Total Funding

$68.1M

Headquarters

Santa Monica, California

Founded

2008

Growth & Insights
Headcount

6 month growth

24%

1 year growth

84%

2 year growth

103%
Simplify Jobs

Simplify's Take

What believers are saying

  • Goop's strong brand recognition and celebrity endorsement by Gwyneth Paltrow provide significant marketing advantages and consumer trust.
  • The company's diverse product range, from skincare to curated travel experiences, offers multiple revenue streams and growth opportunities.
  • Goop's ability to spark conversations and controversies keeps it in the public eye, driving traffic and potential sales.

What critics are saying

  • Goop's controversial health advice and luxury lifestyle recommendations can lead to legal challenges, as evidenced by the recent lawsuit from Good Clean Love.
  • The niche focus on affluent women may limit market expansion and alienate potential broader audiences.

What makes goop unique

  • Goop uniquely combines e-commerce with content marketing, leveraging its platform to drive product sales through engaging and often controversial wellness content.
  • The brand's focus on affluent women interested in holistic health and luxury living sets it apart from more general wellness brands.
  • Goop's collaborations with high-end brands and celebrities, such as the recent partnership with Ruggable, enhance its luxury appeal and market positioning.

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