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State of Georgia

State government delivering health, transport, education

Marketing Coordinator

Marketing Generalist & ManagementUpdated on Nov 14
Full-timeGeorgia, USANo salary listed

About the Job

Requirements

  • An Associate's degree and two years of work-related experience, or a Bachelor's degree and one year of work-related experience.
  • Knowledge of advertising and marketing principles and concepts.
  • Skill in operating computers and job-related software and equipment.
  • Effective oral and written communication skills.
  • Effective interpersonal skills and ability to deal with the public.
  • Effective decision-making and problem-solving skills.
  • Willingness to work as part of a team.

Responsibilities

  • Assist with creating, developing, and implementing media-related marketing plans.
  • Assist with creating communication copy.
  • Create media messages and advertising.
  • Assist with developing marketing plans that increase awareness of the College's brand, program offerings, and events.
  • Assist with evaluating the effectiveness of marketing strategies used in the College's marketing plan.
  • Design and produce a wide variety of printed and digital materials.
  • Design and create branding campaigns using graphic design and photography to create advertisements.
  • Assist with the College's social media presence by collaborating with academic programs and College personnel.
  • Create content to update the College's website with the latest news, photos, and videos.
  • Create professional-quality photos and/or videos of the College's programs of study, events, conferences, and student activities.
  • Perform other work-related duties as assigned by the supervisor.

Desired Qualifications

  • More than two years of work-related marketing experience.
  • Experience with the latest version of Adobe Creative Cloud, including InDesign, Illustrator, Photoshop, and Premiere Pro.
  • Experience with the latest version of Microsoft Office.
  • Experience creating professional branding campaigns across multiple forms of print and digital media.
  • Experience working with the general public and/or college students to create marketing materials.
  • Experience with photography and videography equipment.

About the Company

State of Georgia

State government delivering health, transport, education

Georgia's government runs the state by delivering public services through its about 130 state agencies, covering areas like health, transportation, education, environment, and more. It employs roughly 200,000 teachers and state workers who staff schools, agencies, and programs, ensuring laws and services are carried out for residents and businesses. The state interacts with residents and businesses through its agencies, licensing, grants, infrastructure projects, and public programs. What makes Georgia different is its large, diverse economy and status as a business hub, with well-known regional employers and industries (e.g., Hartsfield-Jackson Airport, Delta, CNN, Home Depot, Coca-Cola) and Atlanta’s role as a center for culture and commerce. Its goal is to support residents’ well-being, enable economic growth, and maintain efficient, accessible public services that attract and retain businesses and talent.

Company size
5,001-10,000
Company stage
Grant
Total funding
$4M
Headquarters
Atlanta, GA
Founded
1788

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