Full-Time

Creative Strategist

Tech

Posted on 11/21/2024

Reddit

Reddit

1,001-5,000 employees

Online platform for community discussions

Consumer Software
Social Impact
Entertainment

Compensation Overview

$111.1k - $155.5kAnnually

+ Equity + Commission

Mid

Remote in USA

Category
Concept Art
Graphic Design
Illustration
Art, Graphics & Animation
Required Skills
Sales
Social Media
PowerPoint/Keynote/Slides
Requirements
  • 4+ years of experience in advertising, PR, media, and/or social media–platform experience a plus.
  • Experience working in partnership with Sales teams.
  • Experience pitching concepts to clients virtually and IRL.
  • Proven understanding of the relationship between creative agencies, media agencies & brands.
  • Ability to prioritize and manage multiple tasks and projects.
  • Proficient in Google Slides.
  • Portfolio of previous work.
  • Creative Strategy experience at a social media platform.
  • Previous experience working on Tech clients.
  • Media (integrated marketing or creative strategy) and/or creative agency experience.
  • Experience writing professionally for the internet–blogs, articles, social media.
Responsibilities
  • Build creative strategies, invent ad concepts and campaign ideas that balance the needs of our advertising clients with the tastes of our audience.
  • Write concept pitches, RFP responses and communications that embody Reddit’s sensibilities across our growing Tech advertiser base.
  • Translate client value propositions into strategies, language and visuals that Redditors find appealing and actionable.
  • Inspire, educate, and drive client action through narrative-driven presentations and digital or IRL workshops that convey Reddit’s Business proposition.
  • Act as a creative consultant and platform expert to Reddit’s tech-focused clients.

Reddit is an online platform that allows users to post, vote, and comment on content within various communities based on shared interests. Users can engage in discussions on a wide range of topics, from news and sports to entertainment and hobbies. The platform's unique voting system enables users to upvote or downvote posts and comments, which helps the most popular content rise to the top, encouraging active participation and interaction among users. Unlike many other social media platforms, Reddit is organized into specific communities, known as subreddits, where users can find content tailored to their interests. The company generates revenue primarily through advertising, premium memberships, and virtual goods like Reddit Coins. Reddit's goal is to foster authentic connections and discussions among its users while providing a space for diverse content.

Company Stage

IPO

Total Funding

$1.2B

Headquarters

San Francisco, California

Founded

2005

Growth & Insights
Headcount

6 month growth

8%

1 year growth

14%

2 year growth

27%
Simplify Jobs

Simplify's Take

What believers are saying

  • Reddit's successful IPO and strong market debut indicate robust investor confidence and potential for future growth.
  • The integration of AI and machine learning technologies can significantly enhance user engagement and advertising performance.
  • Reddit's diverse and active user base provides a rich environment for community-driven innovation and content creation.

What critics are saying

  • The introduction of a paid API and the resulting shutdown of third-party apps could alienate a portion of Reddit's user base.
  • Dependence on user-generated content means that Reddit must continuously manage and moderate to prevent harmful or inappropriate content.

What makes Reddit unique

  • Reddit's unique community-driven content model sets it apart from other social media platforms that rely more heavily on algorithmic content delivery.
  • The acquisition of Memorable AI enhances Reddit's advertising capabilities, making it more competitive in the digital ad space.
  • Reddit's partnership with OpenAI to integrate AI tools and provide content access is a strategic move that leverages cutting-edge technology to improve user experience.

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Benefits

Comprehensive health benefits

Flexible unlimited vacation days & monthly global wellness days

Family planning funds & 4+ months paid parental leave

Personal & professional development funds

Paid volunteer time off

Workspace & home office benefits