Senior Paid Media Executive

JAKALA is a data, AI, and experiences company that creates meaningful and lasting impact globally.

Across more than 30 cities in 21 countries, our people combine strategy, technology, creativity, and operations to deliver tailored experiences and transformative solutions with data and AI at the heart. Jakalers are a diverse and multifaceted group of more than 3,000 individuals with passion, ambition and bright ideas. This unique mix of talents has become the distinctive factor that inspired our purpose: Together to get there.

At JAKALA, creating a better world is our ultimate purpose; we aim at creating value for all stakeholders in a sustainable way with a focus on ethics, climate and quality. In 2021, we decided to become a Benefit Corporation, demonstrating our long-term commitment to protecting the principles and values that guide our actions.

For our digital & media division, we are looking for brilliant candidates that are enthusiastic about digital marketing to join our media team in our Riga office as a Senior Paid Media Executive to be a part of this exciting growth phase.

If you are looking for an international company with people that share the same digital passion as you do, JAKALA could be the place for you!

The Role

• The Senior Media Account Executive will be working on a variety of international media accounts from different verticals
• You will be working with the account managers and account director overseeing these accounts to successfully on-board the client by contributing to the setup of the campaign structure and strategy as well as proactively working on driving continuously improved performance of the campaigns
• This position is designed to prepare a junior level candidate for an senior media executive role so you will be introduced to advanced setup, bidding & optimization, and planning of media campaigns, as well as client management techniques

The Responsibilities

• Management of campaign creation, ad copy and creative strategy & optimisation.
• Management of creative tag creation and upload
• Management of keyword and placement selection, implementation and optimisation strategy.
• Monitor delivery of client campaigns and the media budget spend.
• Show a clear understanding of the dynamics between key KPI’s & comment on weekly performance fluctuations.
• Working closely with the Account Director and Account Managers to ensure that all account/campaign strategies are delivered, while adhering to the deadlines given by Client and Account Manager.
• Effectively manage any external/internal queries/issues on Account.

The Ideal Candidate

• The PPC Account Executive will need to have at least 18+ months' experience working within Paid Search and/or Paid Social Marketing, ideally delivering performance based results.
• Google Adwords Professional qualification is desirable (or at least strong working knowledge of Google Adwords)
• Proficient in MS Office, including Excel (with VLookups, If statements, pivot tables, using filters and etc.), Word and PowerPoint.
• Strong numerical and analytical skills
• Experience of working on small to medium PPC accounts
• Comfortable with using presentation tools (e.g. PowerPoint, Keynote etc.) and confident in presenting in front of people
• Passionate about digital media and committed to building a career in digital marketing
• A self-starter and a team-player
• Has great time management and organisational skills as well as the ability to multitask
• Has a great attention to detail and a problem-solving attitude
• Fluency in English is a must and a second European language (French, German, Italian or Spanish) is highly desirable.