Full-Time

Director – Business Development-Advertiser

Finserv

Confirmed live in the last 24 hours

The Trade Desk

The Trade Desk

1,001-5,000 employees

Demand-side platform for digital advertising

Data & Analytics
Consulting
Consumer Software

Compensation Overview

$120.8k - $221.4kAnnually

+ Stock-based Compensation + Sales-based Incentives + Commissions

Senior, Expert

New York, NY, USA

Candidates must be residents of NY, CO, CA, and WA.

Category
Business Development
Business & Strategy
Required Skills
Salesforce
Requirements
  • Proven track record of delivering results, building relationships, and collaborating with other teams.
  • Consultative seller with experience at a DSP, or other online advertising role, with a proven track record of exceeding revenue expectations.
  • Experience cultivating strong client relationships at brands and/or agencies.
  • Strong communication and organization skills.
  • Strategic thinker and problem solver.
  • Familiarity with Salesforce, CLM, a plus.
  • Experience working with / for a financial services client in the online advertising space.
Responsibilities
  • Take ownership of representing some of our most strategic relationships with The Trade Desk’s largest clients in the financial services category.
  • Develop and execute strategies to support clients’ advertising efforts, ensuring alignment with their overarching business goals and regulatory requirements.
  • Own relationships with major advertising clients across various teams including programmatic, media & insights, and key stakeholders at the line of business level.
  • Provide thought leadership in shaping the media buying strategies of our clients, by aligning The Trade Desk’s programmatic advertising technology with their marketing objectives.
  • Partner closely with other client facing teams, including teammates on business development, client services, and technical account management, to deliver on client objectives.
  • Work to understand our clients evolving needs and identifying ways The Trade Desk’s platform can enhance their ad buying efficiency and precision.
  • Take lead in building proactive recommendations for channel expansion efforts, as well as work strategically with team members to open new lines of business and markets.
  • Contribute to partnership planning and road-map discussions based on client needs with senior leadership at the brand.
  • Collaborate across internal stakeholders to bring to life new inventory, data partnerships, measurement, and custom solutions opportunities for our client’s business.
  • Partner with marketing to showcase clients’ work on stage at industry events, or in The Trade Desk’s editorial opportunities.
  • Present in client business reviews and planning/hosting events with key clients, and their teams.
  • Build lasting internal connections across The Trade Desk to ensure comprehensive client support and seamless cross-functional collaboration.

The Trade Desk operates a demand-side platform (DSP) that enables advertisers to buy digital advertising space automatically. Clients, including advertising agencies and direct advertisers, use this platform to manage and optimize their campaigns across various channels like display, social media, mobile, video, and connected TV. The platform utilizes real-time bidding (RTB), allowing advertisers to purchase ad impressions through live auctions that occur as web pages load. The Trade Desk distinguishes itself from competitors by providing advanced technology and data analytics, ensuring transparency in campaign measurement and reporting. This transparency allows clients to make informed decisions about their ad spending and improve campaign performance. The company's goal is to empower advertisers with the tools and insights needed to optimize their digital advertising efforts effectively.

Company Stage

IPO

Total Funding

$80.2M

Headquarters

Ventura, California

Founded

2009

Growth & Insights
Headcount

6 month growth

7%

1 year growth

15%

2 year growth

31%
Simplify Jobs

Simplify's Take

What believers are saying

  • The Trade Desk's innovative technologies like UID2 and OpenPath position it as a leader in the evolving digital advertising ecosystem.
  • Strategic partnerships with major players like Fox and LG Ad Solutions expand The Trade Desk's reach and influence in the market.
  • The company's focus on privacy-conscious solutions aligns with global regulatory trends, potentially attracting more clients concerned with data privacy.

What critics are saying

  • The competitive landscape includes giants like Google and Amazon, which could impact The Trade Desk's market share.
  • The reliance on partnerships for technology integration may pose risks if these partnerships falter or if partners develop competing solutions.

What makes The Trade Desk unique

  • The Trade Desk's Unified ID 2.0 (UID2) offers a privacy-conscious alternative to third-party cookies, setting it apart in the digital advertising landscape.
  • Their platform's transparency in measurement and reporting provides clients with unparalleled insights into campaign performance, unlike many competitors.
  • The Trade Desk's extensive partnerships, such as with Fox and Hightouch, enhance its capabilities in audience targeting and campaign measurement across multiple channels.

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