Location: Canada
State/Province/City: British Columbia
City: Vancouver
Business Unit: Store Support Centre (SSC)
Time Type: Full-time
Manager – GTM Evolution
Lululemon
Manager – GTM Evolution
Lululemon
Direct-to-consumer premium activewear and footwear
Location: Canada
State/Province/City: British Columbia
City: Vancouver
Business Unit: Store Support Centre (SSC)
Time Type: Full-time
who are we
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
about this team
The Go-To-Market Evolution Team sits at the heart of the end-to-end value chain transformation of how lululemon operates. We are accountable for architecting the future-state vision and GTM engine while providing strategic support, evaluating & driving synergies, to drive discipled, measurable progress to deliver that vision.
We are experts in how all the functional processes come together to make up our go-to-market value chain. This provides us the unique ability to bring voice to trade-offs as we identify, design, and deliver evolutions that are best for the business, our teams, and our guest.
We always have the guest in mind when we identify, and drive integration needs across the value chain and make recommendations for action in alignment with the luluemon’s overall strategy. The team members are essential thought partners with several areas of the Company, including executive leadership, brand, merchandising, planning, design, supply chain and other functions that support how we create and sell our product.
This means taking a holistic approach to meet our guest expectations by improving our GTM engine, including processes and timelines, establish a KPI driven approach on how we go to market that complements our creativity, and increase our partner collaboration while yielding higher quality processes, better strategy integration and an authentic engagement with all involved parties.
The selected candidate will be a self-starter with an entrepreneurial spirit and team leader who can provide drive future growth opportunities, along with strategic direction and prioritization while integrating cross-functional strategies into the GTM process.
core responsibilities
This person will ensure on-time delivery of workstreams, raise risks and flags to the GTM Evolution leadership team as well as lead complex and impactful initiatives and work-streams underneath the overall transformation umbrella. They will support their leader in exec reporting, materials, updates, and other documentation as needed and will support effective decision making.
qualifications
must haves
additional notesAuthorization to work in Canada is required for this role.
compensation and benefits package
lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance. The typical hiring range for this position is from $116,200 - $152,600 CAD annually; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program and subject to program eligibility requirements.
At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:
Note: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.
workplace arrangement
#LI-NC1
#LI-Hybrid
Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. Lululemon is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices relating to recruitment and hiring, compensation, benefits, discipline, transfer, termination and all other terms and conditions of employment. While management is primarily responsible for seeing that Lululemon equal employment opportunity policies are implemented, you share in the responsibility for assuring that, by your personal actions, the policies are effective.
lululemon is committed to providing reasonable accommodation to applicants with disabilities. If you would like someone from our team to contact you for individualized support, email us at[email protected]
. In your email, please include the position title, the location of the position and the nature of your request.
The use of AI tools, including but not limited to ChatGPT, Microsoft Copilot, Gemini, DeepSeek, or any other AI-assisted software, is strictly prohibited during the interview process. This includes, AI-generated responses, content creation, or any form of automated assistance in live interviews, case studies, technical assessments, or written submissions.
At lululemon, we are committed to privacy, integrity, transparency, and ethical hiring practices. Our commitment to responsible AI ensures that proprietary information is protected and that all hiring decisions are based on an individual’s own skills, judgment, and expertise without AI assistance. Any use of AI during the interview process will result in immediate disqualification. lululemon reserves the right to use AI detection tools to verify the authenticity of candidate responses.
Lululemon Athletica focuses on premium activewear, loungewear, and footwear for people with active lifestyles. The company sells high-quality, stylish apparel online and through its own stores, using a direct-to-consumer model and a strong community approach through events and an Ambassador program. Its products are designed for activities like yoga, running, training, and everyday wear, emphasizing performance fabrics, comfort, and versatility. Lululemon differentiates itself from competitors with a premium positioning, a loyal customer base, and a robust community and brand-building strategy, rather than relying on third-party retailers. The company’s goal is to be a leading premium brand in the activewear market by delivering high-quality products, fostering customer loyalty, and growing its direct-to-consumer footprint.
Explore more opportunities at Lululemon