Regional Sales Director Orthopaedics
Smith+Nephew
Regional Sales Director Orthopaedics
Smith+Nephew
Global medical devices for orthopedics
The Regional Sales Director is accountable for formulating and executing strategic sales initiatives for orthopedic joint replacement products within a designated territory.
This leadership role is instrumental in driving revenue growth and expanding market share by cultivating strong partnerships with orthopedic surgeons, hospitals, and distributors.
Through these relationships, the RSD promotes product adoption and strengthens the company’s brand presence in the market
· Develop and implement regional sales strategies
· Manage and achieve regional sales targets and KPIs
· Build and maintain relationships with medical institutions (orthopedic
clinics, university hospitals, private practices, etc.)
· Manage, train, develop and support sales team.
· Optimize sales strategies based on market trends and competitive
analysis
· Collaborate with internal departments such as marketing, product
development, and quality assurance
· Ensure compliance with all relevant regulations and company policies
· Sales experience in the medical device industry, particularly in orthopedics
· Over 5 years of experience in team management or distributor management
· Valid driver’s license
· Willingness to travel frequently
1. Knowledge of Medical Devices and Orthopedic Products
· Understanding of joint replacement products (hip, knee, etc.), indications, and surgical procedures
· Familiarity with medical device regulations (PMDA, QMS, GVP, etc.)
2. Sales Strategy Development and Execution
· Regional market analysis and targeting
· Sales forecasting, KPI setting, and OPEX management
3. Distributor Management
· Contract negotiation, training, and performance management of distributors
4. CRM and Sales Tools
· Experience using CRM tools such as Salesforce
· Proficiency in Excel, PowerPoint, and other presentation tools
5. English Proficiency (Preferred)
· Ability to communicate with global headquarters and participate in product training (reading, writing, and conversation)
1. Leadership
· Ability to lead sales teams and distributors toward achieving goals
2. Communication Skills
· Build trust with physicians, nurses, and hospital staff
· Collaborate effectively with internal departments
3. Negotiation and Persuasion
· Conduct pricing negotiations and product proposals with medical institutions and distributors
4. Problem-Solving
· Handle complaints and respond flexibly to market changes
5. High Ethical Standards and Responsibility
· Ensure compliance with industry regulations and ethical standards
· Self-motivated and results-oriented
· Logical thinker with adaptability
· Strong team player with excellent collaboration skills across internal and external stakeholders
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Global medical devices for orthopedics
Smith+Nephew is a global medical technology company that designs and makes medical devices for orthopaedics, sports medicine, and advanced wound care. Its products help surgeons treat joints and soft tissues and support patient recovery, including knee repair systems, single-use negative pressure wound therapy devices, and other extremity orthopaedic products. These devices are used in hospitals and clinics to perform procedures and support healing, often after surgery or injury. The company differentiates itself with a broad, worldwide product portfolio and collaborations with healthcare organizations to improve care and efficiency for patients and providers. Its goal is to improve patient outcomes, streamline medical procedures, and expand access to advanced medical solutions around the world.
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