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C-4 Analytics

Delivers targeted automotive digital marketing campaigns

Account Executive (Automotive Digital Marketing)

Account ExecutiveConfirmed live in the last 24 hours
Full-timeBuffalo, NY, USA$70k - $90k /yr

About the Job

Requirements

  • At least 5 years of demonstrated sales success, including prospecting, leading discovery efforts, and winning business.
  • Ability to demonstrate the value of the company's service-oriented solution and explain how its services benefit clients.
  • Experience prospecting through cold calls and emails in a high-volume sales environment, maintaining consistent daily outreach including calls, presentations, proposals, and timely follow-ups.
  • A valid driver's license in good standing and access to a motor vehicle.
  • At least 3 years of customer relationship management experience and ability to maintain an organized, detailed sales pipeline.
  • Ability to communicate and collaborate as part of a team.

Responsibilities

  • Manage the sales process from the initial call through helping close business with new prospects, using a consultative approach with decision-makers at automotive dealerships.
  • Challenge prospects with ideas for how analytics-driven digital marketing services can support growth and increase revenue.
  • Partner with the Sales Enablement team to build a targeted prospect list focused on high-potential accounts, with volume adjusted for market opportunity and population density.
  • Work with Sales Operations throughout certification to refine and optimize the prospect list.
  • Conduct outreach to curated dealer prospect targets developed with Sales Operations.
  • Prospect through cold calls and emails.
  • Maintain daily sales activity through calls, presentations, proposals, and follow-ups.
  • Research target accounts, identify key contacts, and develop account-specific strategies.
  • Deliver tailored virtual sales presentations.
  • Collaborate with internal teams.
  • Manage the full sales cycle from outreach to close.
  • Track sales activity in HubSpot.
  • Focus on closing new business.
  • Travel as needed.

Desired Qualifications

  • Experience working in the automotive industry, particularly at a dealership, is a strong plus.
  • A bachelor's degree or an equivalent combination of education, training, and experience that provides the knowledge, skills, and abilities needed to perform the essential functions.
  • Google Analytics certification.
  • At least 3 years of experience selling digital marketing or related services or products.
  • At least 3 years of experience selling into the automotive industry.
  • At least 3 years of HubSpot customer relationship management experience.

About the Company

C-4 Analytics

Delivers targeted automotive digital marketing campaigns

C-4 Analytics delivers digital marketing solutions tailored for automotive dealers, focusing on targeted advertising and marketing campaigns across channels. It uses real-time market data and enterprise analytics to identify, target, and convert potential customers, managing campaigns in SEO, display advertising, social media, and custom creative content to boost conversions. The approach relies on a suite of services and performance-based incentives, with industry-certified experts and a high client-to-employee ratio that enables personalized, effective strategies. The company aims to help automotive dealers of all sizes increase local organic traffic, strengthen online presence, and outperform competitors, ultimately driving more conversions and sales.

Company size
201-500
Company stage
Not listed
Total funding
Not listed
Headquarters
Wakefield, MA
Founded
2008

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