Outreach Manager - Center for Women in Government

TITLE
Outreach Manager

JOB SUMMARY
The Outreach Manager plans, coordinates, and executes outreach initiatives for the Center for
Women in Government (CWG) in coordination with the Jane Nelson Institute for Women’s
Leadership, representing the CWG on campus and across the state and hosting school tours,
community events, and guest speakers. Responsibilities include developing, delivering,
marketing, and evaluating educational programs and interactive workshops tailored to the CWG’s
audiences. Working with the JNIWL Senior Manager of Marketing, the role also manages CWG
communications, web content, and social media, and partners with evaluators to measure
program and communications impact.
 

Work is performed under general supervision and performance is based upon completion of
assignments and results obtained. The performance evaluation is conducted through the
performance evaluation system and in accordance with the University Policies & Procedures.
 

ORGANIZATIONAL RELATIONSHIPS
Reports to: Associate Director, Center for Women in Government
Supervises: May supervise Student Assistants
 

ESSENTIAL DUTIES - May include, but not limited to the following:
 Leads outreach to increase the CWG’s visibility on campus and statewide, including representing the CWG at schools, civic clubs, community groups, and professional
organizations.
 Plans, leads, and hosts school tours, community events, and guest speakers.
 Develops, markets, conducts, and evaluates educational programs and interactive workshops for the CWG, setting goals and objectives that meet participant needs with particular focus on effective communication and audience engagement.
 Manages program logistics, including scheduling, participant communications, and the selection, ordering, and organization of supplies and consumables.
 In coordination with the JNIWL Senior Manager of Marketing, manages the creation and distribution of weekly, monthly, and annual CWG communications, preparing, editing, and designing content and graphics for articles, e-newsletters, press releases, and web pages to showcase the work of the CWG and ensuring consistent messaging and visual identity across all channels.
 Manages the CWG’s social media accounts and presence in alignment with the marketing strategy and brand standards established by the JNIWL Senior Manager of Marketing, including creating, scheduling, and posting content, and organizing and filing content for easy access for marketing and outreach purposes.
 Works with internal and external evaluators to track program participation and demographics, measure program outcomes and impacts, and analyze the effectiveness
of communications, using results to recommend improvements and new approaches.
 Contributes to the development and oversight of the CWG’s mission, vision, and goals within institute strategic plans.
 

ADDITIONAL DUTIES
 Performs other duties as requested.
 

EDUCATION
Bachelor’s degree required.
 

EXPERIENCE
Three years’ experience in creating community outreach programs or educational programs,
preferably related to civics or history, events planning, hospitality, or any combination of relevant
education and experience. Two years of experience managing and creating content for social
media accounts.
 

REQUIREMENT
Regular and reliable attendance at the University during regular scheduled days and work hours
is an essential function of this position.

All employees share the responsibility of maintaining information security and privacy
requirements within the university by adhering to Federal and State regulations, and TWU Policies
& Procedures.
 

KNOWLEDGE, SKILLS, AND ABILITIES - The following are essential:
 Knowledge of or ability to learn established community outreach practices and overall center operations.
 Ability to communicate effectively with others in a variety of settings, including public speaking, public tours and facilitating presentations.
 Ability to establish or maintain cooperative relationships with relevant stakeholders.
 Ability to think creatively and use new technologies to expand outreach and program impact via social media, use of graphic design software and communication tools.
 Ability to maintain records, budgets, and prepare reports.
 Ability to work with patrons of various ages and learning abilities.
 Ability to accurately prioritize and lead concurrent projects.
 Skill in using Microsoft Office Suite, Adobe Suite, Google Docs, Sheets, Slides, Forms, newsletter design software, and Canva.
 Knowledge and understanding of programming development and coordination.
 Skill in organization and problem-solving.
 Skill in oral and written communication, with attention to detail and accuracy in reading and editing copy.
 Skill in using social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
 Ability to use a personal computer and other office equipment, including related university software and email.
 

PHYSICAL DEMANDS
The physical demands described in the Essential Duties and below are representative of those that must be met by an employee to successfully perform the essential duties of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.
 

The employee is required to travel occasionally and work a flexible schedule. The employee may be required to work occasional weekends and evenings.
 

WORK ENVIRONMENT
All employees are responsible for maintaining an environment that is free from discrimination, intimidation, harassment, including sexual harassment. Work is normally performed in a typical interior work environment.
 

SAFETY
TWU promotes a safe working environment. Employees are responsible for completing assigned tasks safely and efficiently, and supervisors are responsible for creating and maintaining a safe work environment. Employees must report any unsafe work conditions or practices, as well as any near-miss incidents, to their supervisor and Risk Management. Supervisors and employees should ensure that injury/accident reports are submitted to the Office of Human Resources and Risk Management within 24 hours of the incident.

Texas Woman’s University, an AA/EEO employer, provides equal opportunity to all employees and applicants for employment and prohibits discrimination on the basis of race, color, national origin, religion, gender, age, disability, veteran status, sexual orientation, or any other legally protected category, class or characteristic.

All offers of employment will be contingent on the candidate’s ability to provide documents which establish proof of identity and eligibility to work in the United States. Positions at Texas Woman’s University deemed security-sensitive require background checks and verification of all academic credentials.

If you are a male between the age of 18 and 25, federal law requires that you must be registered with the U.S. Selective Service System, unless you meet certain exemptions under Selective Service law. Under HB 558, enacted by the 76th Texas State Legislature, if you are currently of the age and gender requiring registration with Selective Service, but knowingly and willfully fail to do so, you are ineligible for employment with an agency in any branch of Texas state government.  For additional information regarding registration or status, you can contact the Selective Service System at 847-688-6888 or www.sss.gov.

Salary: $58,854 Annually