Full-Time

Digital Marketing Manager

Posted on 8/28/2024

Stensul

Stensul

51-200 employees

Marketing creation platform for enterprises

Consumer Software
Enterprise Software

Compensation Overview

$155k - $165kAnnually

Senior

New York, NY, USA

Hybrid in-person role in NYC office located in Midtown Manhattan.

Category
General Marketing
Growth & Marketing
Required Skills
SEO
Google AdWords
Data Analysis
Google Analytics
Requirements
  • 5+ years of experience in digital marketing with a proven track record of managing successful digital campaigns in a B2B environment that targets enterprises.
  • Strong understanding of digital marketing channels, including SEO, SEM, paid social media, and content marketing.
  • Proficiency in digital marketing tools and platforms like Google Analytics, Google Ads, LinkedIn, Meta, et al.
  • You are a full-funnel marketer adept at working with marketing automation software, CRM, and BI tools.
  • Excellent analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
  • Exceptional written and verbal communication skills.
  • Strong project management skills with the ability to manage multiple projects simultaneously and meet deadlines.
  • Creative thinking and problem-solving skills, with a passion for innovation and staying ahead of digital marketing trends.
Responsibilities
  • Create and implement comprehensive digital marketing strategies that align with Stensul's business goals and drive traffic, leads, and conversion from our target market.
  • Plan, execute, and optimize multi-channel digital marketing campaigns including paid media, content syndication, sponsorship to achieve key performance indicators (KPIs).
  • Manage search engine optimization (SEO) and search engine marketing (SEM) efforts to enhance organic search visibility and drive targeted traffic to our website.
  • Develop and execute social media strategies to build brand presence, engage with our audience, and drive traffic and conversions.
  • Own the website from a conversion rate optimization perspective and drive the roadmap of website enhancements with web development resources.
  • Monitor and analyze campaign performance using analytics tools. Provide actionable insights and recommendations to improve ROI and overall digital marketing effectiveness.
  • Work closely with cross-functional teams, including demand generation, product marketing, content marketing, and creative teams, to ensure alignment and consistency across all digital marketing efforts.

Stensul provides a platform that helps marketing teams create email and marketing content more efficiently. Its software-as-a-service (SaaS) platform allows teams to collaborate in real-time, which reduces the time and effort needed to produce high-quality marketing materials. By addressing common challenges like troubleshooting and rendering issues, Stensul can increase team productivity by up to 50%, leading to significant cost savings for its clients. Unlike many competitors, Stensul focuses specifically on large enterprises and top-tier brands, offering a tailored solution that meets their unique needs. The company's goal is to transform the marketing creation process, making it simpler and faster for its users.

Company Stage

Series C

Total Funding

$55.9M

Headquarters

New York City, New York

Founded

2016

Growth & Insights
Headcount

6 month growth

0%

1 year growth

20%

2 year growth

14%
Simplify Jobs

Simplify's Take

What believers are saying

  • Recent $34.5M Series C funding supports platform development and market expansion.
  • Recognition by Forbes as a top startup employer enhances Stensul's brand reputation.
  • Integration with Adobe GenStudio offers increased efficiency and brand compliance for users.

What critics are saying

  • Reliance on Adobe GenStudio integration poses risks if Adobe changes API policies.
  • Generative AI competition from larger firms could challenge Stensul's market position.
  • Data privacy regulations may increase compliance costs for Stensul's SaaS platform.

What makes Stensul unique

  • Stensul's platform boosts team productivity by up to 50%, reducing content creation time.
  • The platform's integration with Adobe GenStudio enhances creative production workflows for enterprises.
  • Stensul's SaaS model ensures steady revenue through subscription fees, supporting continuous platform improvement.

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