Full-Time

Ambassador Community Marketing Specialist

Confirmed live in the last 24 hours

Guayaki Yerba Mate

Guayaki Yerba Mate

501-1,000 employees

Sells yerba mate and promotes sustainability

Food & Agriculture
Consumer Goods

Compensation Overview

$52k - $65kAnnually

+ Sales Commissions + Variable Pay Plans

Entry, Junior

Los Angeles, CA, USA

This is a hybrid position, and the candidate will be expected to be in the Venice Beach office at least 2-3 times a week.

Category
General Marketing
Growth & Marketing
Required Skills
Social Media

You match the following Guayaki Yerba Mate's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Education level: Bachelor’s Degree
  • Demonstrated passion in Guayaki’s regeneration-driven business model, the brand, and the product
  • Thoroughly know, understand, and engage in meaningful discussions about the company's values and products.
  • Personable and accountable to both internal and external stakeholders
  • Emotional intelligence and empathy
  • Strong written and verbal communications skills
  • Self-motivated, curious, and proactive
  • Approaches new and different ideas with curiosity and open-mindedness
  • Experience as a participant within the Guayaki Community necessary
  • Reliably commit to contracted hours and tasks allocated, show transparency with line manager and act professionally in all interactions with the business.
Responsibilities
  • In partnership with the Ambacebador Community Manager, brainstorm email blasts, SMS campaigns, and communication initiatives to keep the community informed and inspired
  • Collaborate and brainstorm ideas to increase community engagement within the Ambacebador app and social media account in partnership with the Social Media Manager
  • Work within the Social Ladder platform to identify and support a top contributor community strategy
  • Continuously refine existing processes, communications, and materials to ensure relevance and impact
  • Using Outlook, review, respond and route Ambacebador inbox inquiries to the appropriate Guayakí team members ensuring inbox is responded to in a timely manner.
  • Monitor and respond to Ambacebador feedback and inquiries in app and Ambacebador social channels
  • Work with the Cebador Community team to maximize engagement across all initiatives
  • Identify and route potential community and brand building opportunities to Community Manager
Desired Qualifications
  • Passion for Guayaki's regeneration-driven business model, the brand, and the product
  • Ability to juggle several changing tasks week to week adapt to changing needs
  • Professional team-player and collaborator with great oral and written skills
  • Enjoyment when connecting with new people
  • Approaches new and different ideas with curiosity and with an open-mind

Guayaki focuses on yerba mate, a traditional South American drink known for its health benefits and energizing properties. Their products include loose leaf yerba mate, ready-to-drink beverages, and energy shots, which are sold online and through retail partners. Guayaki stands out by promoting a regenerative movement that aims to restore natural systems, rather than just sustain them. They have built strong partnerships with indigenous communities and engage in grassroots marketing through their ambassador program, community events, and festivals. The company's goal is to foster a lifestyle centered around health, sustainability, and cultural respect.

Company Size

501-1,000

Company Stage

Late Stage VC

Total Funding

$81.8M

Headquarters

Sebastopol, California

Founded

1996

Simplify Jobs

Simplify's Take

What believers are saying

  • Transition to third-party distribution expands reach in the U.S. and Canada.
  • Awarded 2024 Mindful Company of the Year for regenerative business practices.
  • Functional beverage market projected to grow significantly, benefiting Guayaki.

What critics are saying

  • Increased competition in the functional beverage market may dilute market share.
  • Third-party distribution model may lead to supply chain inefficiencies.
  • New CEO may cause strategic shifts disrupting current operations.

What makes Guayaki Yerba Mate unique

  • Guayaki partners with indigenous communities, emphasizing sustainability since 1996.
  • Their regenerative movement focuses on restoring natural systems, not just sustaining them.
  • Guayaki's Ambacebador program promotes yerba mate culture and the regenerative movement.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Mental Health Support

Paid Sick Leave

Paid Holidays

Paid Vacation

Flexible Work Hours

Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

-3%

1 year growth

-4%

2 year growth

0%
PR Newswire
Jan 14th, 2025
Guayakí Yerba Mate Fortalece La Red De Distribución Nacional Para Acelerar El Crecimiento

La marca de yerba mate líder en el mercado pasa a una distribución predominantemente de tercerosSEBASTOPOL, California, 14 de enero de 2025 /PRNewswire-HISPANIC PR WIRE/ -- Guayakí Yerba Mate, líder y pionero estadounidense en bebidas orgánicas y negocios regenerativos, anuncia la finalización de su transición a un modelo de distribución predominantemente de terceros. Este cambio marca un hito importante en el camino de crecimiento de la marca, lo que abrirá nuevas oportunidades para expandir su alcance y llevar sus icónicas latas amarillas a aún más comunidades en EE. UU. y Canadá

PR Newswire
Jan 13th, 2025
Guayakí Yerba Mate Strengthens Nationwide Distribution Network To Accelerate Growth

Market-Leading Yerba Mate Brand Transitions to Predominantly Third-Party DistributionSEBASTOPOL, Calif., Jan. 13, 2025 /PRNewswire/ -- Guayakí Yerba Mate , the U.S. leader and pioneer in organic beverages and regenerative business, announces the completion of its transition to a predominantly third-party distribution model. This shift marks a major milestone in the brand's growth journey, unlocking new opportunities to expand its reach and bring its iconic yellow cans to even more communities across the U.S. and Canada."This transition to a third-party distribution model positions Guayakí for its next growth phase," said Jared Riddle, Head of Distribution at Guayakí Yerba Mate. "This latest transition is a strong step forward, but it's the strength of our entire distribution network that ensures we can continue meeting rising demand while staying true to our mission and values."In the last three years, Guayakí has achieved full U.S

PR Newswire
Nov 9th, 2024
Guayakí Yerba Mate Selected As A Good Housekeeping 2024 Best Kitchen Gear, Coffee, And Tea Award Winner

Honoring Tradition and Sustainability with Industry RecognitionSEBASTOPOL, Calif., Nov. 9, 2024 /PRNewswire/ -- Guayakí Yerba Mate, a trailblazer in the yerba mate and organic beverage industries, today proudly announces that its Traditional Organic Loose Leaf Yerba Mate has been awarded in Good Housekeeping's coveted 2024 Best Kitchen Gear, Coffee, and Tea Awards. View the complete list of winners here

Stock Titan
Sep 18th, 2024
Hari Avula Appointed to Board of Guayakí Yerba Mate

VENICE, Calif. & SEBASTOPOL, Calif.-(BUSINESS WIRE)- Guayakí Yerba Mate, the category leader in yerba mate, is pleased to announce the appointment of industry veteran Hari Avula to its Board of Directors.

Cache Valley Daily
Sep 17th, 2024
Guayakí Yerba Mate Partners with Major League Soccer's LAFC, Deepening Integration in American Soccer

Guayakí Yerba Mate partners with Major League Soccer's LAFC, deepening integration in American soccer.