Manager, Social Commerce
Publicis Groupe
Manager, Social Commerce
Publicis Groupe
Runs advertising and digital transformation services
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.
Manager, Social Commerce
We're looking for an outstanding Manager, Social Commerce, to support the day-to-day execution and performance of social commerce programs, primarily across TikTok Shop, for key client accounts. This role is responsible for helping bring social commerce strategies to life through hands-on platform management, program execution, reporting, and operational support. You will partner closely with Social Commerce leadership and cross-functional teams to ensure programs are launched efficiently, optimized against performance goals, and delivered successfully.
Sound like you? Read on.
As Manager, Social Commerce, you'll help clients navigate the evolving social commerce landscape by supporting campaign activation, managing operational workstreams, analyzing performance, and identifying opportunities to improve program effectiveness. The ideal candidate is highly organized, detail-oriented, proactive, and excited to build expertise within the creator commerce and social commerce ecosystem
Day to day your role includes:
Supporting the execution of social commerce programs across platforms, helping drive performance across content, creators, and commerce initiatives
Assisting with day-to-day management of assigned social commerce accounts and projects
Supporting cross-functional execution across internal teams (social strategy, creator, analytics, paid social, commerce operations, etc.) to ensure successful program delivery
Working directly within TikTok Shop Seller Center, Affiliate Center, Creator Marketplace, and related platform tools to support campaign activation and ongoing management
Assisting with shop operations including product setup, assortment management, promotion configuration, merchandising updates, and troubleshooting
Monitoring campaign, creator, and shop performance and surfacing insights and optimization opportunities to account leads
Building client-facing presentations, reporting recaps, competitive analyses, and performance summaries
Supporting promotional planning, campaign launches, tentpole moments, and platform activations
Collaborating with the social strategy team to monitor platform trends, creator activity, and emerging commerce capabilities
Partnering closely with internal teams, platform representatives, and external partners to support successful execution of programs
Helping build and maintain operational workflows, trackers, and best practices across social commerce programs
Managing multiple projects and priorities simultaneously within a fast-paced, highly collaborative agency environment
Supporting TikTok Shop launches, onboarding activities, and platform setup requirements
Collaborating with the data & analytics team to track key performance metrics (engagement, conversion, sales impact) and support reporting efforts
Executing ad hoc platform research, performance analysis, and operational requests as the social commerce landscape continues to evolve
Qualifications:
3-5+ years of experience in social commerce, influencer marketing, e-commerce, affiliate marketing, or related fields
Hands-on experience managing TikTok Shop programs, including Seller Center, affiliate programs, creator partnerships, shop operations, and performance optimization
Experience using commerce and marketplace intelligence tools such as FastMoss, Euka, Creator Marketplace, or similar platforms
Strong analytical mindset with the ability to interpret performance data, identify trends, and translate insights into actionable recommendations
Exceptional presentation development, storytelling, and communication skills with the ability to build clear, client-ready decks and performance recaps
Strong project management and organizational skills with the ability to manage multiple priorities in a fast-paced environment
Passion for social commerce, the creator economy, and emerging platform innovations
Ability to collaborate effectively across internal teams, external partners, and clients while maintaining a proactive, solutions-oriented approach
Self-starter with a willingness to learn, grow, and deepen expertise within the evolving social commerce landscape
Got what it takes? We’d love to hear from you.
Additional Information
Digitas is an equal opportunity employer.
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].
All your information will be kept confidential according to EEO guidelines.
Runs advertising and digital transformation services
Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.
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