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Full-Time

Product Manager

Social

Updated on 10/2/2024

Mediaocean

Mediaocean

1,001-5,000 employees

Omnichannel advertising management platform provider

AI & Machine Learning
Consumer Software
Consulting

Compensation Overview

$125k - $150kAnnually

Mid, Senior

Remote in USA

Category
Product Management
Product
Required Skills
Sales
UI/UX Design
Communications
Marketing
Data Analysis
Requirements
  • 4+ years of relevant work experience to B2B software, marketing tech, or e-commerce. Some examples: Product Management, Product Marketing, or UX Design at a B2B SaaS company, Engineering at a company with strong Product/Engineering collaboration, A senior role on an Agency or Brand e-commerce buying team
  • Experience in roles working cross-functionally with a wide breadth of stakeholders, users, engineers, and business leaders to generate buy-in
  • Experience with go-to-market processes and launching products
  • Experience working with advertising platform and technology APIs
  • Understanding of social advertising ecosystems and creative personalization solutions and workflows
  • Proficiency with product management tools and processes for platform analytics, customer feedback, feature prioritization, and roadmapping
  • Ability to develop and implement meaningful criteria to measure the success of a product or feature.
  • Proven analytical and quantitative skills with demonstrated ability to act on insights gleaned from data.
  • Experience working with engineering teams to define, scope and prioritize product requirements
  • Excellent written and verbal communication and presentation skills. Able to calibrate communication style ranging from nuanced, persuasive conversations to straightforward technical chats.
  • Confidence to make and stick to tough decisions—including when it means saying “no” to the loudest voices in the room—but flexibility to change course when the situation requires it.
  • Demonstrated experience of thinking creatively, taking the initiative, and constructively advocating on behalf of clients and/or customers.
Responsibilities
  • Work with Product Team to develop product strategy and translate that into a prioritized product roadmap and short-term backlog
  • Own creative production and trafficking capabilities tailored specifically for social advertisers
  • Actively assess customer feedback, requests, and changing market needs to identify high impact features to prioritize and incorporate into product roadmap
  • Clearly communicate the product roadmap, strategy, and prioritization to stakeholders across the company
  • Produce, maintain, and manage product specs and documentation, work with UX team to on wireframes and mockups, evaluate build feasibility and timelines with engineering counterparts, and shepherd features to release in market
  • Work cross-functionality with Product Marketing to develop Go-to-Market plans, with Sales and Client Success to facilitate successful client and prospect engagement, and with Partnerships to maintain strong relationships with publisher partners

Mediaocean provides technology solutions for the advertising industry, helping clients manage and optimize their advertising campaigns across multiple channels and formats. Its main product is a platform that integrates media planning, buying, creative management, and analytics, allowing for a seamless workflow among various partners in the advertising ecosystem. This platform manages a significant portion of global media spending, showcasing its importance in the industry. Mediaocean operates on a software-as-a-service (SaaS) model, where clients pay a subscription fee for access to the platform and its tools, along with additional training services. Unlike its competitors, Mediaocean emphasizes integration and collaboration among different advertising stakeholders, and it continuously enhances its platform using advanced technologies like artificial intelligence. The company's goal is to streamline the advertising process and improve business outcomes for its clients.

Company Stage

Series B

Total Funding

$40.5M

Headquarters

New York City, New York

Founded

1967

Simplify Jobs

Simplify's Take

What believers are saying

  • Recognition as a leader in the 2024 Spark Matrix for Adtech Platforms highlights Mediaocean's industry influence and technological prowess.
  • New international partnerships for Flashtalking expand Mediaocean's global footprint, providing access to 89 markets and enhancing client reach.
  • Continuous investment in AI and automation technologies positions Mediaocean at the forefront of innovation in the advertising sector.

What critics are saying

  • The deprecation of third-party cookies and evolving regulations could pose challenges in maintaining data-driven advertising effectiveness.
  • The competitive landscape with major players like Adobe, Google, and The Trade Desk requires constant innovation to stay ahead.

What makes Mediaocean unique

  • Mediaocean's platform manages one-quarter of all global media spend, showcasing its significant industry impact and reliability.
  • The integration of various advertising processes into a single platform minimizes friction and enhances workflow efficiency, setting it apart from competitors.
  • Their focus on AI and advanced technologies for creative optimization and analytics ensures clients can adapt to a cookieless future and evolving regulations.