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Sawhorse Productions

Roblox Art Director

Concept ArtConfirmed live in the last 24 hours
Full-timeLos Angeles, CA, USA$45 - $60 /hr

About the Job

Requirements

  • At least 5 years of experience as an Art Director, Lead Artist, or similar role in games, interactive media, or branded digital experiences, including at least 2 years of hands-on Roblox work.
  • A strong portfolio demonstrating art direction on shipped games or branded experiences, clear examples of Roblox work, and range across multiple stylized art styles.
  • Deep working knowledge of Roblox Studio, including lighting, materials, MeshParts, SurfaceAppearance, and the platform’s technical constraints.
  • Proficiency in Blender or Maya, Substance 3D Painter, Adobe Photoshop, and Adobe Illustrator, with the ability to create or paint over assets directly.
  • Strong command of composition, color theory, lighting, shape language, and visual storytelling across characters, environments, and user interfaces.
  • Solid understanding of real-time art pipelines, including polycount budgets, UVs, texture atlasing, levels of detail, and performance optimization for mobile-first audiences.
  • Proven experience leading and mentoring art teams, including in-house artists and external or outsourced contributors.
  • Experience working with brands, intellectual property holders, or agency partners, translating brand guidelines into game-ready visual systems.
  • Presentation and communication skills to articulate creative decisions to technical teams and non-technical clients.
  • Active, first-hand knowledge of the Roblox ecosystem, player culture, and the visual qualities of successful experiences.
  • Availability during Pacific Time core hours, Monday through Friday, 9:00 AM to 6:00 PM.

Responsibilities

  • Own and define the art direction for branded Roblox experiences, from initial pitch and concept through launch and live updates.
  • Establish style guides, color scripts, asset specifications, and polycount and texture budgets to maintain consistency and production readiness.
  • Lead visual development for client pitches by creating mood boards, key art, concept sketches, and environment paintovers.
  • Translate brand guidelines and intellectual property into Roblox-native visual languages that feel authentic to the community while remaining true to partner brands.
  • Lead, mentor, and review the work of 3D artists, environment artists, UI designers, VFX artists, and animators, providing clear and actionable creative feedback.
  • Build and manage art pipelines across Blender, Maya, Substance 3D Painter, and Roblox Studio, moving assets from concept and blockout to optimized in-engine delivery.
  • Partner with technical artists and Roblox engineers to balance visual ambition with performance across mobile, console, PC, and VR, including mesh, texture, and lighting optimization.
  • Oversee the look and feel of in-experience UI, HUDs, icons, shop interfaces, and onboarding flows so each touchpoint is clear, on-brand, and intuitive for Roblox players.
  • Collaborate with game designers, producers, creative directors, and commercial production and post teams to align art with gameplay, narrative, and campaign goals.
  • Present creative direction, work in progress, and final art to clients and stakeholders, incorporating feedback while protecting the creative vision.
  • Direct key art, experience thumbnails, icons, trailers, and social assets to drive discovery and engagement on and off platform.
  • Drive art reviews and sign-off checkpoints at every milestone to maintain craft, consistency, and on-time delivery.
  • Stay current with Roblox platform updates, top-performing experiences, avatar and UGC trends, and emerging tools, including generative AI workflows.

Desired Qualifications

  • Experience with Fortnite Creative and UEFN, Minecraft, or other UGC gaming platforms.
  • Background designing Roblox avatar items, accessories, or Marketplace UGC.
  • Familiarity with generative AI tools such as Midjourney, Adobe Firefly, or Stable Diffusion for concepting and look development.
  • Experience with Unreal Engine 5 or Unity.
  • Background in commercial production, animation, or agency art direction.
  • Motion design or trailer editing skills using After Effects or Premiere Pro.

About the Company

Sawhorse Productions

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