Full-Time

Events Marketing Manager

Confirmed live in the last 24 hours

Adyen

Adyen

1,001-5,000 employees

Global payments platform for businesses

Fintech
Financial Services

Compensation Overview

$115k - $150kAnnually

Mid

San Francisco, CA, USA + 1 more

More locations: New York, NY, USA

Hybrid role requiring in-office presence in San Francisco or New York.

Category
General Marketing
Growth Marketing
Growth & Marketing
Requirements
  • 4+ years of experience in an event marketing role. B2B SaaS marketing experience is a requirement.
  • Strong background in event marketing with an integrated approach. Experience across a wide range of event formats is a requirement.
  • Proven experience delivering creative and successful events that meet set objectives.
  • Fluent spoken and written English is a requirement.
  • Ability to travel domestically and internationally 25%+
Responsibilities
  • Drive collaboration across our commercial organization with our wider regional and global acquisition marketing counterparts to integrate events into effective customer acquisition programs.
  • Own your events end to end: plan, execute and report on our largest industry conferences. Strategically scale our presence to build powerful event concepts that meet the event objectives.
  • Plan and manage effective integrated marketing programs including invitation and follow-up tactics in alignment with marketing goals. This includes target list preparation, incorporation of ABM tactics, coordination with commercial teams, creative asset development, and leveraging marketing automation and CRM functionalities.
  • Plan, brief and implement event assets in alignment with marketing goals and the event objectives. Ensure all stakeholders are regularly updated and well-prepared.
  • Regularly evaluate event effectiveness based on revenue impact, cost effectiveness and attendee satisfaction, share learnings and optimize future activities based on the learnings.

Adyen simplifies and speeds up payment transactions for businesses of all sizes, offering a comprehensive platform for online, in-store, and mobile payments. The platform allows businesses to accept payments directly, as Adyen has acquiring licenses in various countries, eliminating the need for third-party banks. This integration provides a seamless payment experience. Adyen's business model includes charging transaction fees for each payment processed, and it also offers services like risk management tools and point-of-sale systems. The company's goal is to continuously expand its product offerings to meet the needs of its diverse clients, ranging from small startups to large enterprises.

Company Stage

IPO

Total Funding

$313.8M

Headquarters

Amsterdam, Netherlands

Founded

2006

Growth & Insights
Headcount

6 month growth

1%

1 year growth

15%

2 year growth

24%
Simplify Jobs

Simplify's Take

What believers are saying

  • Adyen's strategic partnerships, such as with Ventrata and SumUp, enhance its service offerings and expand its market reach.
  • The company's continuous innovation, including the adoption of Unified Commerce and Pay-by-Link technology, positions it as a leader in the fintech space.
  • Recognition as a leader in IDC MarketScapes for retail payment platforms underscores Adyen's industry leadership and robust market position.

What critics are saying

  • The competitive fintech landscape, with players like Mollie and Klarna, could pressure Adyen to continuously innovate to maintain its market position.
  • Data breaches, as seen with Neiman Marcus, highlight the importance of robust cybersecurity measures, and any lapse could damage Adyen's reputation.

What makes Adyen unique

  • Adyen's ability to process payments directly without relying on third-party banks offers a seamless and integrated payment experience, unlike many competitors.
  • The company's unified platform handles all aspects of payment processing, from accepting payments to managing risk and ensuring compliance, providing a comprehensive solution for businesses.
  • Adyen's acquiring licenses in various countries enable it to offer localized payment solutions, setting it apart from competitors who may lack such extensive regulatory reach.

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Benefits

Global exchange program

Adyen+

Delicious healthy lunches

Phantom share package

Yearly trip to Amsterdam

Normal course of life