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Full-Time

Social Media Writer

Posted on 7/4/2024

Farfetch

Farfetch

1,001-5,000 employees

Online marketplace for luxury fashion items

Consumer Software
Consumer Goods

Entry

London, UK

Requires onsite presence in London, United Kingdom for hybrid work setup.

Category
Creative Writing
Content & Writing
Social Media Management
Social Media
Copywriting
Required Skills
Communications
Social Media
Requirements
  • Extensive knowledge of leading social media trends and techniques
  • Proven track record of writing successful social media copy
  • Attention to detail and ability to work in a fast-paced environment
  • Strong work ethic and willingness to learn
  • Excellent communication skills
  • Ability to adapt and prioritize tasks
  • Keen interest in the fashion industry
Responsibilities
  • Collaborate with brand and creative team for best-in-class social media content
  • Contribute content ideas in social meetings and react to cultural events
  • Write engaging social captions in FARFETCH tone of voice

Farfetch operates an online marketplace that connects luxury fashion brands, boutique retailers, and consumers globally. The platform allows users to buy and sell high-end fashion items, catering to a clientele that values quality and exclusivity. Farfetch partners with various luxury brands and boutiques, providing them with a digital space to showcase their products. The company generates revenue primarily through commissions on sales made through its platform and offers additional services like digital marketing and logistics to its partners. Unlike many competitors, Farfetch has also expanded into the pre-owned luxury market through acquisitions, such as LUXCLUSIF, enhancing its offerings in the luxury fashion sector. The goal of Farfetch is to create a comprehensive digital marketplace that serves the needs of luxury fashion consumers and retailers worldwide.

Company Stage

M&A

Total Funding

$1.7B

Headquarters

London, United Kingdom

Founded

2007

Growth & Insights
Headcount

6 month growth

-16%

1 year growth

-30%

2 year growth

-34%
Simplify Jobs

Simplify's Take

What believers are saying

  • Farfetch's global reach and partnerships with high-end brands and boutiques provide employees with exposure to the luxury fashion industry's top players.
  • The company's expansion into pre-owned luxury goods through LUXCLUSIF opens new market opportunities and potential revenue growth.
  • Collaborations with sustainability platforms like Good on You highlight Farfetch's commitment to ethical and sustainable fashion, appealing to a growing consumer base.

What critics are saying

  • The luxury fashion market's volatility and economic downturns can significantly impact Farfetch's revenue and profitability.
  • Recent layoffs affecting 25-30% of the workforce may lead to decreased morale and productivity among remaining employees.

What makes Farfetch unique

  • Farfetch's unique position as a global luxury fashion marketplace sets it apart from competitors who may focus on more generalized eCommerce.
  • The acquisition of LUXCLUSIF allows Farfetch to tap into the growing market for pre-owned luxury goods, diversifying its revenue streams.
  • Farfetch Platform Solutions offers comprehensive digital commerce solutions, providing added value to luxury brands and boutique retailers beyond just a sales platform.

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