Regional Leasing Director

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JOB SUMMARY

The Regional Leasing Director at Progress Residential plays a crucial role in driving leasing performance across a portfolio of approximately 30,000 homes. This role focuses on optimizing leasing operations through effective management of the regional Lead Management Team and Market Leasing Managers. The Regional Leasing Director is responsible for enhancing revenue growth and maintaining high levels of customer satisfaction by collaborating with cross functional teams and leveraging market insights. Strong leadership, analytical skills, and a proven track record in property management and leasing are essential.

Key Responsibilities:

• Manage and Optimize Leasing Operations: Oversee activities for the designated portfolio to ensure high performance and achieve optimal occupancy rates by utilizing market insights to formulate effective leasing strategies and drive continuous improvement in pricing, home conditions, and lead conversion.
• Lead and Develop Teams: Guide and motivate the regional Lead Management Team and Market Leasing Managers to meet key performance metrics, address performance issues, and recruit, hire, and train leasing teams.
• Collaborate with Cross Functional Teams: Collaborate with Market Operations, Lead Management Teams, Pricing and Revenue Management, and Lead Generation to align on leasing goals, integrate marketing plans, and refine performance metrics for cohesive execution.

ESSENTIAL FUNCTIONS

• Manage Leasing Operations: Work to ensure high performance and occupancy rates across the assigned division.
• Maximize Portfolio Value: Utilize market insights to make informed rent recommendations and drive strategic leasing actions for revenue growth.
• Analyze Market Conditions: Regularly review market trends and property conditions to stay informed and adjust strategies accordingly.
• Achieve Performance Metrics: Meet or exceed set performance metrics and goals for the portfolio through targeted actions and continuous improvements.
• Optimize Pricing and Lead Conversion: Continuously enhance pricing strategies, home conditions, and processes to improve leasing effectiveness.
• Develop Strategic Goals: Establish and execute strategic leasing goals and initiatives for the regional portfolio.
• Lead and Motivate Teams: Guide the regional Lead Management Team and Market Leasing Managers to achieve key performance metrics.
• Address Performance Issues: Identify and resolve performance challenges in markets with low occupancy, implementing actionable improvement plans.
• Recruit and Develop Teams: Oversee recruitment, hiring, and development of leasing teams, including creating and implementing a robust training program.
• Understand Resident Needs: Evaluate the needs and demographics of prospective and current residents to enhance leasing effectiveness and customer satisfaction.
• Ensure Target Achievement: Ensure all leasing, revenue, and occupancy targets for the portfolio are met.
• Execute Sales Strategies: Formulate and implement sales strategies and support programs to maximize leasing success and revenue.
• Stay Informed on Market Trends: Conduct proactive research to keep up with market trends, rent levels, and competitor activities.
• Collaborate with Market Operations: Work with Directors of Market Operations to support and enhance leasing and renewal processes.
• Coordinate Lead Management: Host weekly meetings with Lead Management Teams to promote marketing plans and assess team performance.
• Partner with Pricing and Revenue Management: Refine leasing reports and participate in discussions on pricing and KPIs to drive performance improvements.
• Ensure Compliance: Adhere to company standards and regulatory requirements in all leasing activities.
• Implement Policies and Procedures: Reinforce policies, processes, and procedures to maintain quality and achieve operational objectives.
• Manage Occupancy Timelines: Assist in managing occupancy timelines and provide accurate forecasts for effective planning.
• Collaborate with Centralized Teams: Work with centralized teams to ensure cohesive execution and alignment with company objectives.
• Report and Escalate Issues: Promptly report and escalate habitability, legal, or resident concerns to management.
• Analyze Performance Reports: Review and analyze performance reports for accuracy and identify opportunities for continuous improvement.
• Engage in Process Enhancements: Collaborate with cross functional teams to resolve issues, provide feedback, and drive process improvements.
• Maintain Lease Understanding: Keep a comprehensive understanding of lease provisions and resident regulations.
• Align with Company Goals: Contribute to plans that align with company expectations and personal career development.
• Uphold Accountability: Maintain accountability for budgets, performance targets, and company initiatives.
• Perform Additional Duties: Undertake additional tasks as assigned to support organizational needs.

QUALIFICATIONS

• Ten or more years of property management or leasing experience with a strong understanding of industry practices.
• Ability to analyze data, apply financial principles, and make informed business decisions.
• Excellent written and verbal communication skills.
• Expertise in problem solving, critical thinking, and strategic planning.
• Ability to work collaboratively with others and support cross functional efforts.
• Knowledge of or experience with real estate technology tools, such as Yardi, is highly desired for effective property management and operational efficiency.
• Proficiency with Salesforce is a plus for CRM management and reporting capabilities.
• An active Georgia real estate license is required. A broker license is preferred. As a Progress Residential employee, you must hold your license with the company and will not be permitted to practice real estate outside of this role.
• Ability to travel as needed to support the team.

What you can expect from us:

• Competitive Compensation - Including performance-based bonuses that reward your contributions.

• Comprehensive Benefits Package - Medical, dental, vision, parental leave, 401(k) with company match and more.

• Generous Time Off – Enjoy PTO based on tenure, 13 paid holidays and 1 floating holiday.

• Ongoing Learning and Development - Quarterly summits, town hall meetings and continuous training to support your professional growth.

• A Culture that Celebrates You - We believe in collaboration, recognition and having fun while doing important work.

This summary is not an all-inclusive description of job duties. Other job duties and responsibilities may also be assigned by the incumbent’s supervisor at any time based upon Company need.

Employment with Progress Residential is conditional on a satisfactory background and drug screen.

Progress Residential is a proud Equal Opportunity employer, m/f/d/v.

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