E-Commerce Senior Manager
Levi Strauss & Co.
E-Commerce Senior Manager
Levi Strauss & Co.
Inventor of blue jeans, sustainable apparel
· Own the Mexico e-commerce strategy and annual operating plan across Levi.com, marketplaces and relevant digital partnerships.
· Be accountable for net sales, demand, gross profit, gross margin, EBIT, operating expenses, forecast accuracy and return on investment.
· Build forecasts, scenarios and business cases, identifying business risks, opportunities and corrective actions against forecast and prior year.
· Lead the digital commercial calendar, including product launches, key events, promotions, markdowns and channel-specific growth initiatives.
· Partner with Merchandising, Planning and Finance on assortment, pricing, demand, replenishment, stock allocation, availability, aging and inventory productivity.
· Lead digital merchandising, product discovery, onsite search, recommendations, content quality and conversion optimization across the full customer funnel.
· Define and boost the marketplace portfolio and operating model, including commercial terms, assortment, pricing, media, fulfillment, service levels and profitability.
· Lead the e-commerce agenda for omnichannel capabilities, including Click & Collect, returns in store, ship from store, endless aisle and unified inventory.
· Own the business roadmap and prioritization for e-commerce platforms, order management, CRM, loyalty, payments, analytics, integrations and automation.
· Partner with IT to define requirements, manage testing and deployment, mitigate risk and ensure adoption of new capabilities with limited customer impact.
· Oversee order management, fulfillment, last mile, customer service, returns, cancellations and service-level performance.
· Ensure reliable financial, transactional, funnel, consumer and operational data, with shared KPI definitions and clear governance.
· Lead and develop the Mexico e-commerce team and create clear accountability across internal partners, agencies and vendors.
· Partner with Marketing to align paid media, search, social, affiliates and CRM activity with revenue, profitability and customer goals.
· Set performance objectives for traffic quality, conversion rate, customer acquisition cost, return on ad spend and incremental business impact.
· Lead local adoption of CRM and loyalty capabilities, including segmentation, lifecycle journeys, personalization, retention and customer lifetime value measurement.
· Drive payment acceptance, fraud and chargeback optimization with Finance, IT and payment partners.
· Ensure accurate product information, pricing, promotions, imagery, tracking and quality assurance before deployment.
· Lead experimentation and continuous improvement across product discovery, product detail, cart, checkout, mobile and post-purchase journeys.
· Evaluate new marketplaces, social commerce opportunities, AI and emerging digital tools through disciplined business cases, pilots and measurable success criteria.
· Own budgets, scopes of work, service levels and performance reviews for agencies, platforms and full-commerce partners.
· Lead contract renewals and vendor negotiations with a focus on cost efficiency, operational independence, accountability and scalability.
· Establish weekly, monthly and quarterly operating rhythms with clear actions, decisions, owners, risks and due dates.
· Ensure compliance with Finance, Legal, Procurement, Security and Data Privacy requirements.
· Communicate business performance, risks, decisions and investment needs through concise, data-driven executive storytelling.
· Work independently to develop practical solutions in a fast-moving, complex and highly cross-functional environment.
· Maintain a positive attitude and make a valuable contribution toward LS&Co. culture of originality, empathy, integrity and courage.
· Perform other duties or special projects as assigned.
Inventor of blue jeans, sustainable apparel
Levi Strauss & Co designs and markets apparel, most famously Levi’s blue jeans, along with brands Beyond Yoga and Levi Strauss Signature. The company creates denim and other clothing by designing fabrics, fits, and details (such as rivets, stitching, and washes) that people wear for everyday life. Its products work by combining durable materials, practical features, and consistent sizing to produce long-lasting jeans and casual wear that people can express themselves in. The company differentiates itself through a long history dating to 1873, a track record of setting labor and environmental guidelines in manufacturing, a portfolio of recognizable brands, and a commitment to ethics and sustainability. Its goal is to use its brands and influence to promote self-expression while embedding sustainability and responsible practices across its operations and supply chain.
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