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Publicis Groupe

Runs advertising and digital transformation services

Junior Campaign Manager

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeBirmingham, AL, USA$39.7k - $47.6k /yrIn-person

About the Job

Requirements

  • A four-year degree in advertising, marketing, or a relevant field.
  • At least one year of agency and media experience with live programmatic offerings and clients across the United States.
  • Interpersonal skills to work with internal departments, external vendors, and clients.
  • Experience with digital media planning and buying, including programmatic platforms, social business managers, and/or third-party platforms.
  • Strong verbal and written communication and presentation skills.
  • Strong analytical and data-driven decision-making skills.
  • Working knowledge of Microsoft Office Suite, with intermediate to advanced understanding of Excel or willingness to develop those skills.

Responsibilities

  • Work closely with Strategic Investment, Media Ops, Activation, and Traffic/Ad Ops to implement campaigns and provide media solutions.
  • Plan, manage, monitor, and collaborate with trading teams on optimizations for digital media campaigns and addressable programs for assigned agency clients, including reconciling invoices for payment.
  • Understand the agency’s digital and audience strategy to communicate effectively with agency partners, clients, and collaborators and integrate the strategy into media plans.
  • Follow programmatic and addressable procedures throughout the programmatic campaign life cycle.
  • Maintain and organize campaign-specific materials in the team’s shared document repository.
  • Handle daily campaign maintenance, including internal questions about campaign tracking and status using Media Ops reporting, email, and/or Teams communication channels.
  • Assist in developing client-facing campaign performance reports as needed.
  • Contribute to assessing inventory availability and formulating proposals for new opportunities.
  • Manage the creation, quality assurance, and delivery of insertion orders based on client requests.
  • Assist in monitoring campaign-asset delivery from Traffic/Ad Ops teams and provide relevant campaign documentation to trading teams in preparation for campaign launch.
  • Manage campaign quality assurance to ensure accurate campaign taxonomy, implementation, pacing, and performance.
  • Participate in regular knowledge-sharing sessions to share and learn optimization and enhancement strategies.
  • Facilitate client/agency communication and feedback, and manage expectations regarding offerings, campaigns, challenges, and solutions.
  • Work with media partners to share media performance reporting and ensure accurate platform implementation.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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