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The Shelf

Data-driven influencer marketing platform and services

Senior Account Manager - Influencer Marketing

Account ManagementUpdated on Nov 15
Full-time

About the Job

Requirements

  • At least 5 years of experience running high-budget, complex influencer campaigns with minimal supervision; agency experience is preferred.
  • Track record managing large-budget accounts of $1 million or more per quarter and demanding client relationships with strong retention outcomes.
  • Deep expertise across paid and earned influencer channels, with hands-on mastery of TikTok, Instagram, and YouTube.
  • Advanced contract and negotiation fluency, including redline evaluation.
  • Experience mentoring or coaching junior team members.
  • Proficiency with influencer management tools such as CreatorIQ, Modash, Upfluence, or equivalent.
  • Advanced AI fluency, including the ability to manipulate and refine prompts for better results and teach others to do the same.
  • Experience with Google Workspace (Docs, Sheets, and Slides), Microsoft Word, and project management tools such as Asana.

Responsibilities

  • Own end-to-end delivery of high-budget, intricately structured campaigns with minimal guidance.
  • Manage unusually demanding clients with special processes that require customized approaches.
  • Lead elaborate problem-solving calls, navigate influencer issues creatively, guide conversations, handle senior client stakeholders, and escalate only major, high-risk challenges.
  • Push back on client requests respectfully in real time with alternatives, or take the matter offline and present a recommendation directly to the client.
  • Flag scope creep directly to clients with manager alignment.
  • Lead end-to-end delivery of multi-platform influencer campaigns, including outreach, negotiation with rate approvals, contracting, briefing, content review, and reporting.
  • Create and track workback schedules, client-facing influencer trackers, and internal budget tracking daily, keeping the client up to date on status.
  • Manage complex partnerships, including mega and celebrity-level talent, to ensure best-in-class content output.
  • Evaluate contract redlines thoroughly and recommend a path, confirming with the manager before accepting.
  • Anticipate issues before they escalate and implement long-term preventive solutions.
  • Build reports that connect performance to strategy and surface upsell opportunities, and run reporting calls from start to finish so the client feels supported.
  • Identify and implement mid-campaign optimization opportunities while thinking like a client partner.
  • Identify return-on-investment risk on high-budget influencer investments and negotiate to protect the budget.
  • Coach Associate and Junior Account Managers on execution, problem-solving, and advanced AI strategies.
  • Contribute best-in-class processes.
  • Seek out industry changes, share findings with the wider team, and drive implementation into processes.
  • Model proactive planning, organization, and maintaining a single source of truth.
  • Proactively build agenda slides and share them with clients before meetings.
  • Bring in paid, creative, and performance updates without prompting.
  • Build genuine client relationships through rapport-building and direct, one-on-one client trust.
  • Work directly with Paid Media, Market Insights, Creative, and Client Partner teams to ensure cross-functional collaboration and timely execution.
  • Manage timelines, dependencies, and deliverables across teams to keep programs on track, meet or exceed goals outlined in the statement of work, and communicate current client, influencer, and campaign updates to relevant stakeholders.

Desired Qualifications

  • Agency background is preferred.
  • Experience with paid social amplification, cross-channel integration, and performance reporting is a plus.

About the Company

The Shelf

Data-driven influencer marketing platform and services

The Shelf runs influencer marketing campaigns for brands using data to guide decisions. It offers a proprietary SaaS platform to plan, run, and optimize campaigns, plus self-serve and fully managed services. The platform analyzes client data to match brand audiences with influencers; clients can run campaigns themselves or have The Shelf handle strategy, execution, and optimization. Revenue comes from software subscriptions and service fees; the goal is cost-efficient, measurable campaigns that boost brand visibility and engagement.

Company size
51-200
Company stage
Early VC
Total funding
$2.6M
Headquarters
Atlanta, GA
Founded
2013

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