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McAfee

Antivirus and cybersecurity software provider

Monetization Specialist - Expansion, Recovery & Involuntary Churn

Growth MarketingUpdated on Nov 10
Full-timeNo salary listed

About the Job

Requirements

  • At least 5 years of experience in subscription businesses, customer relationship management, lifecycle marketing, retention, or monetization roles.
  • Hands-on experience reducing involuntary churn or improving failed-payment recovery.
  • Working knowledge of payments and billing, including payment failure causes, retry strategies, and recovery stages such as pre-dunning, dunning, grace period, expiration, and reactivation.
  • Experience with customer relationship management and customer engagement platforms, including segmentation, journey orchestration, experimentation, and measurement.
  • Strong analytical skills to size opportunities, prioritize initiatives, and turn data into an actionable testing roadmap.
  • Proven ability to work cross-functionally with Payments, Martech, Product, Analytics, Engineering, and Marketing teams.
  • Ability to manage multiple workstreams while maintaining execution speed and focus on business impact.

Responsibilities

  • Own the failed-transaction-churn recovery strategy and roadmap across messaging, product, and payment enhancements, with clear targets for recovery rate, churn reduction, and retained revenue.
  • Improve recovery journey performance through increased testing velocity, messaging optimization, and disciplined experimentation across email, in-app, push, SMS, and landing pages.
  • Develop prevention programs to reach customers at risk of involuntary churn before payment failure occurs, including expiring cards and payment method health.
  • Partner with Payments and Engineering to identify and implement payment enhancements such as retry logic, payment method update flows, and billing experience improvements.
  • Partner with Product and Martech to deliver new recovery capabilities and customer touchpoints, including in-product experiences.
  • Identify friction points and segmentation opportunities to personalize recovery and prevention experiences.
  • Build and maintain a prioritized testing roadmap, sizing opportunities and sequencing initiatives by expected impact.
  • Establish performance reporting with Analytics and deliver recommendations and learnings in recurring business reviews and monetization readouts.

Desired Qualifications

  • Experience with Braze is preferred.
  • Experience in consumer technology, cybersecurity, telecom, streaming, media, fintech, or SaaS subscription businesses is a plus.

About the Company

McAfee

Antivirus and cybersecurity software provider

McAfee creates cybersecurity software to protect computers and other devices from malware and online threats. Its products scan for viruses and malware, monitor systems in real time, and use up-to-date threat intelligence to block risky activity. Many offerings are managed through cloud-based services that let people and organizations deploy protection across multiple devices and users. McAfee distinguishes itself through its long history in antivirus, broad consumer and business product lines, and its move from a standalone company to an Intel-backed security division and back to an independent public company, giving it experience across both home and enterprise markets. The company’s goal is to help people and organizations stay safe online by defending devices, data, and identities from cyber threats.

Company size
5,001-10,000
Company stage
IPO
Headquarters
San Jose, CA
Founded
1987

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