U

Universal Health Services

Manages hospitals and behavioral health facilities

Assistant Director of Business Development

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeShreveport, LA, USANo salary listed

About the Job

Requirements

  • A bachelor's degree in marketing, business, or a related field is required, although experience may be evaluated in lieu of a degree on a case-by-case basis.
  • Prior marketing and/or sales experience in a behavioral healthcare setting is preferred.
  • Five years of experience in organizational communications, referral development, workshop planning, sales management, and physician relationships is preferred.
  • A valid driver's license is required.
  • Knowledge of the Ark-La-Tex and regional behavioral health marketplace, insurance plans, target markets, referral sources, psychiatric and chemical dependency treatment, and age-specific programming is preferred.
  • Demonstrated leadership abilities; written and oral communication skills; marketing principles including product, placement, pricing, and promotion; and management of sales, advertising, social media, online presence, and public relations resources are required.
  • Skills in data collection and analysis, interpretation, application, and evaluation; strategic planning; adherence to deadlines; customer service; teaching or training; and willingness to travel, including overnight travel as required.

Responsibilities

  • Work with the facility Director of Business Development to oversee Sales, Marketing, and Customer Service activities within the Business Development Department.
  • Support utilization of the organization's continuum of care through effective application of marketing principles and methods.
  • Participate in departmental discussions concerning strategic planning, potential growth opportunities, future projects, programming or protocol changes, recruitment, and retention.
  • Assist the Director of Business Development in developing and implementing the facility's strategic marketing plan, enhancing the facility's brand and image, coordinating sales and business development activities, and maintaining productive working relationships with internal departments.
  • Proactively communicate issues or potential problems, especially to the CEO, Director of Business Development, and Director of Admissions/Intake.
  • Work hours may include day, evening, and weekend hours as directed by the CEO/Managing Director and Director of Business Development.
  • Strategically analyze and designate target markets and account or territory assignments for account managers, matching referral-source prospects to account managers' strengths, expertise, and personal styles as directed by the Director of Business Development.
  • Develop and maintain comprehensive knowledge of facility programs and services, including inpatient, residential, and outpatient programs, the assessment process, and transportation services.
  • Identify marketplace trends and changes in demand for niche programs, and incorporate findings into product development and marketing strategies.
  • Use marketing resources, including market intelligence, referral patterns, research and analysis, sales, advertising, and public relations.
  • Work with the Director of Business Development to coordinate managed-care negotiations and secure annual rate increases.
  • Maintain awareness of facility service rates and provide input to the CEO and CFO regarding pricing.

Desired Qualifications

  • A master's degree in Business Administration or a related field is highly preferred.

About the Company

Universal Health Services

Manages hospitals and behavioral health facilities

Universal Health Services operates a network of acute care hospitals, behavioral health facilities, and ambulatory centers across the United States. It generates its services by acquiring and managing healthcare facilities, then integrating them under centralized operating practices to deliver patient care. The company’s offering is the management and provision of hospital and behavioral health services, with a focus on standardized clinical operations, economies of scale, and nationwide coverage. What sets UHS apart is its long history of growth through acquisitions, its size and scale in both acute and behavioral health markets, and its ability to integrate new facilities while maintaining consistent care quality. Its goal is to provide high-quality healthcare across a broad network, improve patient outcomes, and sustain long-term value for shareholders by expanding access and efficiency in hospital and behavioral health services.

Company size
10,001+
Company stage
IPO
Headquarters
Upper Merion Township, Pennsylvania
Founded
1978

Recently Posted Jobs

Explore more opportunities at Universal Health Services

See more jobs