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Tencent

Global tech conglomerate: social, gaming, cloud

Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeBangkok, ThailandNo salary listedIn-person

About the Job

Requirements

  • At least 3 years of marketing experience, preferably in gaming, entertainment, or digital industries.
  • Strong understanding of mobile and PC gaming audiences in Thailand.
  • Experience managing digital and social media campaigns.
  • Ability to interpret performance data and insights.
  • Strong communication and project coordination skills.
  • Passion for gaming and familiarity with live-service games is a plus.

Responsibilities

  • Plan, develop, and execute marketing strategies and campaigns tailored to the Thailand market for mobile and PC games.
  • Support go-to-market planning for game launches, updates, seasonal content, and live-service initiatives.
  • Coordinate with internal creative, community, public relations, and product teams, as well as external agencies, to deliver integrated campaigns across digital, social, and offline channels.
  • Manage campaign timelines, budgets, and deliverables to ensure efficient and timely execution.
  • Monitor campaign performance, player behavior, and market trends, and provide insights to optimize future initiatives.
  • Ensure all marketing activities align with global brand guidelines while remaining locally relevant.

Desired Qualifications

  • Experience in gaming, entertainment, or digital industries is preferred.
  • Familiarity with live-service games is a plus.

About the Company

Tencent

Global tech conglomerate: social, gaming, cloud

Tencent is a Chinese tech group that runs major consumer platforms, online gaming, music and video streaming, fintech services, and cloud/enterprise software. Its products include Weixin/WeChat and QQ for messaging and social features with integrated payments, Tencent Cloud for AI and cloud infrastructure, and a large portfolio of games (in-house titles and stakes in studios like Riot Games and Epic Games). It differentiates itself through a massive global user base, a broad, interconnected ecosystem, and deep investments across gaming, media, fintech, and cloud, creating synergies across consumer and enterprise offerings. Its goal is to connect people and businesses through a comprehensive digital platform, expanding its services and AI-powered tools at scale.

Company size
10,001+
Company stage
IPO
Headquarters
Shenzhen, China
Founded
1998

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