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Full-Time

SEO and Content Specialist

Confirmed live in the last 24 hours

PetDesk

PetDesk

51-200 employees

Client communication solutions for veterinary practices

Hardware
Enterprise Software
Healthcare

Compensation Overview

$24 - $28Hourly

Junior

Remote in USA

Category
Content Strategy
Technical Writing
Content & Writing
Copywriting
Required Skills
Communications
Wordpress
SEO
Google Analytics
Requirements
  • At least 2 years of proven experience in SEO and content creation/editing
  • A portfolio of work demonstrating copywriting skills and SEO fluency. (Required)
  • Strong analytical skills and attention to detail
  • Excellent written and verbal communication skills
  • Ability to work collaboratively in a fast-paced environment
  • Familiarity with performance tracking and reporting
  • A proactive approach to problem-solving and a willingness to escalate issues when necessary.
  • Well-versed in WordPress, Google Search Console, Google Analytics, and Google Keyword Planner
  • Proficiency in SEMRush or other SEO Tools
Responsibilities
  • Develop and edit SEO-friendly website content, ensuring quality and alignment with brand standards
  • Conduct and complete comprehensive SEO and performance audits using tools like SEMRush, ScreamingFrog, and Google Search Console
  • Assist in delivering strategic consulting projects, collaborating with Strategists and other Web Operations team members
  • Monitor and report on KPIs, including audit completion, content quality, and optimization effectiveness
  • Utilize WordPress, Divi, Google Analytics, and other specified tools to enhance site performance and content quality
  • Work closely with a collaborative team to create, launch, and maintain high-quality websites that directly impact the pet services industry

PetDesk offers a mobile app that enhances communication between pet owners and veterinary practices, allowing users to manage appointments, refill prescriptions, and access health records. The app also supports virtual consultations, making it easier for pet owners to connect with veterinarians. PetDesk operates on a subscription model for veterinary clinics, integrating with existing practice management systems to streamline communication. The company's goal is to improve pet healthcare by providing effective tools for managing pet health.

Company Stage

Series B

Total Funding

$16.2M

Headquarters

San Diego, California

Founded

2013

Growth & Insights
Headcount

6 month growth

18%

1 year growth

19%

2 year growth

13%
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Simplify's Take

What believers are saying

  • The launch of PetDesk CE University demonstrates the company's commitment to continuous professional development, potentially increasing user engagement and loyalty.
  • Partnerships with organizations like Veterinary Management Groups (VMG) and Blue Heron Consulting can drive significant growth and adoption among independent veterinary practices.
  • The introduction of new features like PetDesk Pay and the Pet Insurance Guide shows the company's dedication to innovation and expanding its service offerings.

What critics are saying

  • The crowded market for veterinary software solutions means PetDesk must continuously innovate to maintain its competitive edge.
  • Integration challenges with acquired companies like Vetstoria, WhiskerCloud, and Kontak could pose operational risks.

What makes PetDesk unique

  • PetDesk's seamless integration with existing practice management systems like AVImark and Cornerstone sets it apart from competitors who may lack such compatibility.
  • The company's focus on both client communication and virtual care provides a comprehensive solution that addresses multiple pain points for veterinary practices.
  • PetDesk's strategic partnerships and acquisitions, such as those with Vetstoria, WhiskerCloud, and Kontak, enhance its platform's capabilities and market reach.