Full-Time

Associate Creative Director

Confirmed live in the last 24 hours

Wistia

Wistia

201-500 employees

Video marketing platform for businesses

Consumer Software
Entertainment

Senior

Cambridge, MA, USA + 1 more

More locations: Providence, RI, USA

Local candidates preferred in Cambridge, MA or Providence, RI; relocation to Boston metro area is an option.

Category
Concept Art
Animation
Storyboarding
Motion Graphics
Art, Graphics & Animation
Requirements
  • 5+ years of experience in creative concepting, writing, and directing videos and marketing campaigns.
  • Proven track record of managing creative teams and delivering high-quality content.
  • Exceptional storytelling skills and the ability to craft engaging narratives across various media.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Excellent communication skills and the ability to articulate creative ideas to a wide range of stakeholders.
  • Deep understanding of video production processes and marketing campaign techniques.
  • Experience working in a fast-paced, collaborative environment.
Responsibilities
  • Lead Creative Concepting and Writing. In this role, you’ll develop and pitch creative concepts for both video and written content that align with Wistia’s brand and marketing goals. For some projects, you’ll take it a step forward and write compelling and engaging scripts and copy, collaborating with cross-functional stakeholders to ensure alignment with business objectives.
  • Direct Video Productions. Working with our video producers and animators, Head of Production, and Creative Director, you’ll oversee video projects from pre-production planning to post-production supervision and final delivery. You’ll provide direction to video producers and on-camera talent, ensuring high-quality, on-brand video content.
  • Manage and Mentor Creative Team Members. As a team leader, you’ll manage two video producers and a senior creative copywriter, providing guidance, feedback, and support to foster their growth and development. You’ll collaborate with the Creative Director, Head of Video Production, and Marketing Design Manager to ensure consistent quality and creativity across projects.
  • Collaborate Across Teams. Work closely with our Product Marketing, Growth and Acquisition, and Brand teams to create creative assets that communicate our products in the most compelling and creative light. You’ll participate in creative briefings, partner with senior Content Marketing and Social Media team members to ideate and plan, deliver status updates, keep projects on track and aligned with business goals.

Wistia provides a video marketing platform that assists businesses in creating, hosting, and analyzing their video content. The platform is tailored for marketers and content creators who want to use video to enhance engagement and drive growth. Wistia's services include video hosting, customizable video players, and detailed analytics, which help users track the performance of their videos. Clients subscribe to different tiers of service, allowing them to access features that range from basic hosting to advanced tools like live event streaming and API integrations. What sets Wistia apart from competitors is its focus on brand affinity, helping businesses build strong relationships with their audience through high-quality video content. The goal of Wistia is to empower businesses to refine their marketing strategies and improve their return on investment by leveraging the power of video.

Company Stage

N/A

Total Funding

$1.4M

Headquarters

Somerville, Massachusetts

Founded

2006

Growth & Insights
Headcount

6 month growth

3%

1 year growth

5%

2 year growth

-3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Wistia's platform is trusted by over 425,000 marketers worldwide, indicating strong market penetration and reliability.
  • The company's annual 'State of Video' report provides valuable insights and positions Wistia as a thought leader in video marketing.
  • Strategic partnerships, such as with Shop Circle and Orderyourvideo, enhance Wistia's ecosystem and expand its reach.

What critics are saying

  • The rise of AI technologies like Microsoft's VASA could disrupt traditional video marketing methods, posing a threat to Wistia's core offerings.
  • The competitive landscape in video marketing and hosting is intense, with major players like YouTube and Vimeo potentially overshadowing Wistia.

What makes Wistia unique

  • Wistia's focus on video marketing specifically for businesses sets it apart from broader video hosting platforms like YouTube or Vimeo.
  • Their comprehensive suite of tools, including customizable video players and detailed analytics, offers a more tailored solution for marketers compared to generic video platforms.
  • Wistia's emphasis on brand affinity and customer loyalty through high-quality video content is a unique selling point in the digital marketing space.

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Benefits

Competitive salary + profit sharing

Flexible, unlimited vacation policy

Healthy (and non-healthy!) snacks and beverages

401(k), plus a company contribution

Fully paid health + dental insurance

Life + long term disability insurance

16 weeks paid parental leave

Transportation subsidies for your preferred mode

Personal budget for professional development

Lenny the Office Dog