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Full-Time

Digital Senior Account Director

Posted on 1/2/2024

Zeno Group

Zeno Group

501-1,000 employees

Data-driven storytelling and strategic communications

Consulting

Senior

London, UK

Required Skills
Marketing
Data Analysis
Requirements
  • 7+ years’ experience working on multi-market and big brand accounts as an Account Director or Senior Account Director
  • Strong practical knowledge and understanding of all social channels, including Meta, LinkedIn, YouTube, X, and TikTok
  • Relevant experience with B2C and B2B digital marketing across verticals such as Tech, Health, Influencer, Corp-Rep/ESG
  • Ability to explain social and paid media data, analysis, and reporting
  • Proficiency in content creation and capturing ad-hoc content comfortably through all platforms to a high standard
  • Strong understanding and knowledge of paid amplification across all channels, with the ability to drive the execution of paid content promotion and campaign activation on key social channels (Instagram, Facebook, LinkedIn, and TikTok)
Responsibilities
  • Lead and contribute effectively to new business pitches and organic growth opportunities
  • Manage client accounts, from taking a brief and organizing the team to planning responses and activating live campaigns
  • Explain social and paid media data, analysis, and reporting
  • Craft social copy (long and shortform) and mentor more junior team members to hone their skills
  • Ensure accurate and timely contributions to key accounts: brief responses, campaign management, content plans, creative assets, campaign analysis, reporting, and more
  • Support the work of more junior members of the team, providing basic training and guidance where required
  • Manage and nurture client relationships, often being the main point of contact and contributing to client meetings, supporting the wider team in presentations, and escalating any client issues to the senior team
  • Work collaboratively across practices and internal teams and be an active advocate of digital services, contributing to internal education and explanation through regular discussion and involvement in training
  • Work closely with the Zeno design team, as well as external suppliers, making sure that briefs and timelines are communicated effectively, and outputs are to the standard required and that we push our work creatively
  • Lead on content plans, content creation, and content shoots on behalf of clients
  • Manage projects to ensure that they are delivered on time, within budget, and exceed expectations
Desired Qualifications
  • Ability to capture ad-hoc content comfortably through all platforms to a high standard and guide wider teams and clients on best practice
  • Proficiency in content creation

Zeno Group specializes in data-driven storytelling and creative solutions, leveraging strategic communications to achieve tangible business value and societal impact. The company's main product involves utilizing strategic communications to push boundaries and drive real business and societal impact, employing data-driven storytelling and creative solutions.

Company Stage

N/A

Total Funding

N/A

Headquarters

Town of Southampton, New York

Founded

1998

INACTIVE