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Publicis Groupe

Runs advertising and digital transformation services

Account Director

Account ManagementConfirmed live in the last 24 hours
Full-time$97.4k - $156k /yrIn-person

About the Job

Requirements

  • Demonstrated ability to lead a team in a highly collaborative environment to develop and execute digital advertising and marketing strategies for healthcare clients.
  • A strong strategic customer-service orientation and the ability to form long-term relationships with mid-senior-level partners within client organizations.
  • Ability to motivate and lead others in developing, directing, and executing online communication initiatives.
  • Demonstrated budget-management experience for client projects, including developing fees and budget-allocation models.
  • Strong strategic and analytical skills and effective problem-solving skills, including the ability to develop return-on-investment models, exercise sound judgment to assess situations, evaluate options, and make decisions.
  • Seven to ten or more years of relevant account-services experience in advertising, management consulting, or a similar industry.
  • Bachelor's degree.
  • Marketing or promotion experience with healthcare brands.
  • A demonstrated track record of expanding business with existing customers through upselling and experience supporting new-business pitches.

Responsibilities

  • Manage and grow client relationships and expand services and business across one or more large client accounts.
  • Own client relationships at mid-senior levels within client organizations, as applicable.
  • Set and manage client account expectations with the Vice President or Director.
  • Oversee strategy development for assigned accounts, including alliances and interactive marketing and advertising strategies aligned with clients' brands and business objectives.
  • Ensure client contact with internal brand-team members and support the Director of Delivery Management with client communication.
  • Maintain primary responsibility for the quality, strategy, and integrity of agency products and services delivered to assigned clients, cultivating client loyalty and retention.
  • Regularly evaluate the success or failure of digital advertising and marketing initiatives with clients and plan corrective action or continued-success measures.
  • Identify and present growth opportunities and new ideas within existing client accounts and brands; pursue upselling and cross-selling to generate revenue.
  • Manage profit-and-loss responsibility and financial forecasting for assigned clients.
  • Apply pharmaceutical-marketing knowledge and provide leadership to client brand teams as needed.
  • Consult with the Client Partner to develop return-on-investment models and rationale for account plans, provide advertising and marketing strategy consultation, and develop agency-service fees and budget-allocation models.
  • Understand account dynamics and mobilize company resources to meet account requirements.
  • Participate in new business when asked.
  • Contribute to project timelines and budgets with the Project Manager.
  • Provide leadership, support, and ongoing guidance to assigned project-team members.
  • Communicate client and brand strategy, business and industry insights, trends, initiatives, issues, and competitive intelligence to multidisciplinary team members, and guide the team toward solutions meeting or exceeding client goals and expectations.
  • Monitor trends in digital marketing and advertising and client-industry verticals.

Desired Qualifications

  • At least one year of prior staff-management, development, and mentoring experience is preferred.
  • At least three years of experience as a Senior Account Manager or one year as an Account Director is strongly preferred.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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