Full-Time

Business Development Manager

Demand

Posted on 11/21/2024

Nexxen

Nexxen

Compensation Overview

$75k - $95kAnnually

+ Incentive + Bonus

Mid

New York, NY, USA

Hybrid work model with a minimum of 3 days in the local office.

Category
Business Development
Business & Strategy
Required Skills
Customer Service
Data Analysis
Requirements
  • 3+ Years' Experience - Strategic Partnership Development: Proven ability to establish, nurture, and grow high-value partnerships with DSPs, including long-term strategic planning, identifying market trends, and aligning partner goals with the SSP's objectives.
  • Bachelor's degree required.
  • Advanced Programmatic Knowledge: In-depth understanding of the programmatic ecosystem, including integrations (e.g., OpenRTB), header bidding strategies, private marketplace deals (PMPs), and auction dynamics between buy and sell sides.
  • Adaptability and Learning: Eager to learn new products and technology and communicate capabilities to clients.
  • Energetic and Motivated: High level of initiative and motivation.
  • Independence and Team Collaboration: Comfortable working both independently and collaboratively in a team environment.
  • Excellent Communication Skills: Strong written and verbal communication skills.
  • DSP and SSP Platform Expertise: Deep understanding of how Demand-Side Platforms (DSPs) and Supply-Side Platforms (SSPs) operate, including programmatic buying and selling processes, header bidding, and RTB (Real-Time Bidding) integrations.
  • Ability to collaborate with technical teams, translate complex technical requirements (e.g., bid requests, integrations, etc.), and communicate these effectively with DSP partners.
  • Strong experience building and maintaining relationships with DSP and SSP partners, and other key partners to maximize revenue potential and ensure long-term collaboration.
  • Expertise in analyzing data sets, impression trends, and revenue metrics to optimize performance and identify growth opportunities for the SSP.
  • Expertise in negotiating deals, including terms around inventory access/fees to create win-win scenarios with DSPs.
  • Skilled in managing complex contractual terms, including setting up revenue-sharing models, minimum spend guarantees, and ensuring long-term mutual benefit.
  • Expertise in using advanced analytics to monitor DSP performance, optimize fill rates and CPMs, and uncover new revenue streams.
  • Ability to translate insights into actionable business strategies.
  • Experience leading cross-functional teams (sales, product, and engineering) to manage DSP partnerships and drive technical implementations, while influencing internal stakeholders to prioritize partner needs.
Responsibilities
  • Develop and Execute Sales Strategies: Formulate comprehensive strategies to target and engage DSPs, aligning with the SSP's business objectives.
  • Partner Identification and Relationship Management: Identify Prospective DSP Partners: Research and pinpoint potential DSP partners that align with the SSP's target market and value proposition.
  • Cultivate strong relationships with existing and prospective DSP partners to foster collaboration and trust.
  • Serve as Subject Matter Expert: Act as the internal expert on all supply-side aspects, including Nexxen's SSP tools, technology, and publisher footprint.
  • Negotiate Partnership Agreements: Establish terms, pricing, and contracts with DSP partners for mutually beneficial partnerships.
  • Provide Product Education and Training: Educate DSP partners on SSP offerings, features, and capabilities for effective integration and utilization.
  • Provide Exceptional Customer Service: Deliver outstanding support, addressing inquiries and concerns promptly and professionally.
  • Collaborate with Cross-Functional Teams: Work closely with product, engineering, and operations teams to address DSP partner needs and drive improvements.
  • Monitor Market Trends and Competitors: Stay informed on industry trends, market dynamics, and competitor activities to identify opportunities and risks.
  • Track Sales Performance and Metrics: Monitor sales pipeline, revenue targets, and key performance indicators (KPIs) to assess sales effectiveness.
  • Reporting and Analysis: Prepare and present regular reports on sales performance, partnership status, and market trends to identify revenue trends and troubleshoot issues.
  • Drive Revenue Growth: Collaborate with DSP partners to identify upselling and cross-selling opportunities for additional products or services.
  • Ensure Compliance and Adherence to Policies: Ensure all sales activities comply with industry regulations, company policies, and ethical standards.
  • Attend Industry Conferences and Events: Represent the SSP at industry events to promote brand awareness, network with partners, and stay updated on developments.
  • Continuously Improve Processes and Strategies: Leverage communication and market feedback to drive positive organizational change.

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

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