National Account Manager - E-Commerce

Job Description

The National Account Manager - Ecommerce is responsible for driving profitable sales growth, strengthening customer relationships, and optimizing account performance across digital commerce channels. This role serves as the primary business lead for assigned ecommerce customers, partnering with internal sales, marketing, operations, supply chain, finance, and content teams to execute account strategies, improve online execution, and deliver against revenue, margin, service, and customer experience objectives.

Primary Responsibilities

• Own day-to-day management of assigned ecommerce accounts, serving as the primary point of contact for customer communication, issue resolution, and business planning.
• Develop and execute account strategies that increase sales, improve profitability, expand product distribution, and support long-term customer growth.
• Analyze sales performance, traffic, conversion, pricing, inventory, promotional activity, and marketplace trends to identify opportunities and risks.
• Partners with marketing and content teams to ensure product listings, imagery, copy, keywords, enhanced content, and digital merchandising are accurate, compelling, and optimized for conversion.
• Coordinate promotional calendars, pricing actions, product launches, assortment updates, and seasonal programs with internal stakeholders and customer teams.
• Monitor competitive activity, marketplace dynamics, customer reviews, and online execution to recommend actions that improve visibility, ranking, and share.
• Work cross-functionally with supply chain, operations, customer service, and finance to resolve order, fulfillment, inventory, chargeback, deduction, and service-level issues.
• Prepare and deliver regular business reviews, performance reports, forecasts, and recommendations for internal leadership and customer stakeholders.
• Support contract, pricing, margin, and trade-spend discussions by providing data-driven insights and clear business rationale.
• Maintain strong knowledge of ecommerce platforms, customer portals, retail media opportunities, digital shelf requirements, and account-specific execution standards.

Qualifications

Competencies

• Customer and relationship management: Builds trusted partnerships with customers and internal stakeholders through proactive communication, strong follow-through, and sound business judgment.
• Commercial acumen: Understands revenue, margin, pricing, promotional strategy, and account profitability; makes recommendations that balance growth with financial discipline.
• Analytical capability: Uses data, reporting tools, and ecommerce performance metrics to identify trends, diagnose issues, and develop actionable plans.
• Ecommerce expertise: Demonstrates working knowledge of digital shelf execution, online merchandising, marketplace operations, content optimization, customer portals, and ecommerce best practices.
• Execution discipline: Manages multiple priorities, deadlines, launches, and account requirements with accuracy, urgency, and attention to detail.
• Cross-functional leadership: Influences across sales, marketing, operations, finance, customer service, and supply chain to remove barriers and deliver account objectives.
• Problem solving: Anticipates issues, escalates appropriately, and develops practical solutions that protect the customer relationship and business results.
• Communication and presentation: Delivers clear written updates, persuasive business reviews, and concise recommendations for both executive and customer audiences.
• Adaptability: Responds effectively to changing customer requirements, ecommerce trends, platform updates, and business priorities.
• Ownership mindset: Takes accountability for account performance, follows through on commitments, and consistently looks for ways to improve results.

Education/Experience:

• Bachelor’s degree
• 6+ years of work experience with consumer product companies in ecommerce or sales enablement type roles

Additional Information

All your information will be kept confidential according to EEO guidelines.