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Publicis Groupe

Runs advertising and digital transformation services

Digital Lead

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listed

About the Job

Requirements

  • Experience in digital strategy, digital planning, or a related discipline, with examples of helping teams or clients evolve their digital approach.
  • A strong understanding of the paid digital media landscape, including Paid Search, Programmatic, and Paid Social, and how channels can work together.
  • The ability to translate business challenges into clear digital and data strategies that teams can put into practice.
  • Strong communication and relationship-building skills, with the ability to work effectively with senior client and internal stakeholders.
  • Experience bringing together multiple teams and disciplines to deliver consistent, connected strategic work.
  • Curiosity about innovation across AI, marketing automation, measurement, and data-led strategy, with an interest in turning new possibilities into useful solutions.
  • A collaborative, thoughtful, and commercially aware approach, with the ability to navigate complexity, ask the right questions, and help others deliver great work.

Responsibilities

  • Shape the digital strategy for the business area, connecting digital opportunities to Sky’s commercial priorities and creating a clear direction for teams.
  • Build trusted relationships with senior stakeholders, becoming a go-to partner for digital strategy, innovation, and emerging opportunities.
  • Lead digital strategy briefs and cross-channel projects, turning business challenges into focused, actionable approaches that deliver measurable impact.
  • Champion AI, data, and new digital capabilities, identifying where innovation can improve planning, activation, and performance.
  • Turn audience insight into actionable data strategies, partnering with strategists and specialists to connect insight with effective activation.
  • Bring teams together around one digital vision, giving planners and channel specialists strategic guidance while encouraging testing, learning, and continuous improvement.
  • Stay close to developments across digital media, helping clients and colleagues understand emerging trends and translate relevant opportunities into practical action.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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