Director Sales and Service
Playfly Sports
Director Sales and Service
Playfly Sports
Fandom-driven sports media and marketing technology
DIRECTOR, SALES AND SERVICE (VCU)
Richmond, Virginia
On Site
THE RUNDOWN
Playfly Sports is looking for a Director, Sales and Service to join our team at Virginia Commonwealth University (VCU). This position, as department head, will manage all ticket sales and service. Inventory available for sale may include season tickets, season ticket upgrades and add-ons, group tickets, partial/ mini-plan ticket packages, single game tickets, and donations to the Athletic Department. The Director is responsible for directing ticket sales for all ticketed sports to generate new revenue, servicing existing accounts, and managing Aspire staff. The Director will also have individual sales goals.
WHAT YOU’LL ACCOMPLISH
· Utilize a nondiscriminatory approach that provides equal opportunity for employment and advancement, embracing and encouraging our employees’ differences, and championing an environment where every team member feels valued
· Recruit and hire sales and service team members with diversity of age, race and ethnicity, gender, experiences, thinking styles, perspectives etc.
· Train and supervise sales and service staff
· Monitor, manage and evaluate staff performance on an ongoing basis; establish and communicate clear sales revenue and training goals, follow up with appropriate feedback and direction for development
· Lead, motivate, develop and retain Sales and Service staff for future succession within the department and Playfly Aspire Group organization
· Ensure adherence to all Company Policies, including an acute focus on the Diversity, Equity and Inclusion and Discrimination and Harassment policies, engaging with Human Resources as appropriate
· Run day-to-day operations of the Fan Relationship Management Center profitably while exceeding client expectations in revenue generation and customer service
· Act as the principal liaison of Playfly Aspire Group with the athletic department
· Develop and execute approved annual business, sales plan and operating budget
· Develop, present, and communicate ticket sales strategies, procedures, and processes
· Identify, explore, and research new sales opportunities to include season ticket and group sales target markets
· Develop the ticket sales program in the following areas: new business generation, sales leadership, development of sales strategies, sales training, development of best sales practices and results tracking and reporting
· Provide recommendations to Playfly Aspire Group and athletic department on marketing, promotions, sales strategies, and community ticket/ sampling programs etc
· Track and report daily, weekly, and monthly sales figures and relevant accountability reports
· Handle accounting, partner invoicing, commission reporting, staff timecard/payroll approval etc
· Assist with the creation, planning, communication, and implementation of special ticket plans, projects, promotions, and programs
· Other job-related duties as assigned
WHAT YOU’LL BRING
· Minimum of 3-5 years of sports ticket sales experience with at least 2 years of leadership experience preferred
· Bachelor’s Degree preferred but not required
· Experience with ticketing software (Paciolan) and CRM programs preferred
· Excellent communication, presentation and listening skills. Must be able to communicate equally well with executives, staff, and fans at all levels
· Strong organizational, administrative and time management skills
· Proven problem-solving ability
· Computer proficient (Microsoft Word, Excel, Outlook)
· Belief that a culture that encourages collaboration, flexibility, equity and fairness that enables individuals to contribute to their full potential, feel valued, and supported is key to success; personally, professionally and for the company
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
· Available to work athletic events including home games and special events in evenings and on weekends as needed
· The work is sedentary in nature
· Walking, standing, bending and carrying of light office items is required
· The work is typically performed in an adequately lighted and climate-controlled office environment
· May require occasional travel
COMPENSATION
Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
WHAT WE DO
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
WHAT WE STAND FOR
At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.
EEOC & DIVERSITY STATEMENT
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
ACCOMMODATIONS
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected].
We are unable to sponsor or take over sponsorship of an employment visa for this role at this time
The base pay range for this role is: 70000 - 73000 USD
Fandom-driven sports media and marketing technology
Activates and monetizes sports fans across professional, collegiate, and high school properties through sponsorships, brand integration in live games and highlights, and digital streaming. It uses a data-driven model called Fandom as a Service to analyze fan behavior and deploy engagement technology, content, and sponsorship activations across linear TV, streaming, and digital platforms. A distinguishing factor is owning or activating rights across pro, collegiate, high school, and venues, combined with end-to-end sponsorship sales and fan-focused marketing. The goal is to give partners a clear path to reach, engage, and monetize fans while growing sponsorship revenue across the sports ecosystem.
Explore more opportunities at Playfly Sports