Full-Time
Analyst – Supply Operations
Posted on 4/14/2024
AI-driven marketing personalization platform
Compensation Overview
$80,000 - $110,000Annually
Junior
New York, NY, USA
- 2 years of data analysis or business intelligence experience
- Strong Excel and SQL skills; comfortable pulling reports from large data sets and extracting meaningful insights
- Experience and understanding of OpenRTB or programmatic/digital advertising a plus
- Adept communicator of both technical and business outcomes and challenges
- Passionate about big data and data visualization
- Eager to learn about new technology and products and adapt to change
- Ability to perform in a fluid, fast-paced work environment while managing multiple projects
- Attentive to detail with a high degree of creativity, self-motivation and drive
- Monitor and investigate any impression or spend discrepancies between Zeta and SSPs
- Analyze Zeta DSP’s inventory buying trends to find opportunities for higher audience match to meet campaign delivery KPIs
- Develop measurement strategy to provide recommendations for supply path optimization (SPO) initiatives to improve Zeta DSP profitability and performance delivery
- Analyze Zeta DSP’s performance to identify trends, outliers and opportunities to drive significant value with respect to our supply relationships
- Work closely with the larger supply team to conduct research and compile data for reports and analysis
- Support internal teams, including Product, Engineering, Operations, and Sales, to answer complex strategic questions and develop best practices for campaign success
- Present meaningful findings to internal stakeholders to manage our strategic supply relationships more efficiently
- Collaborate closely across all teams internally – Engineering, Product, Analytics, Account Management, Client Services, Sales, Marketing, etc.
- Understand and communicate Zeta’s value proposition and technology
Zeta Global operates at the forefront of digital marketing through its advanced Zeta Marketing Platform (ZMP) which harnesses artificial intelligence to analyze consumer data effectively. This allows brands to tailor personalized experiences across multiple channels such as Email, Connected TV, SMS, and Social Media. A career at this company offers the opportunity to be part of a team that is dedicated to leading the dynamic field of technology-driven marketing, providing a unique blend of technical challenge and innovation.
Company Stage
Series F
Total Funding
$630.1M
Headquarters
New York, New York
Founded
2007