Associate Director of Sales

Job Description

Prime Function:

• Coordinate Sales operations with the other departments of the organization.
• Develop and/or maintain and improve business relations with all customers of the organization.
• Ensure maintenance of customer database.
• Responsible for targeting new customers and new sales opportunities, initiate action plan to approach and secure new business for the organization.
• Any matter which may effect the interests of Grand Mercure Bengaluru Gopalan Mall should be brought to the attention of the Management.

Key Responsibilities:

Sales & Marketing Planning

• Assist the Director of Sales & Marketing in the development of the Strategic Sales Plan for the organization.
• Assist the Director of Sales & Marketing to direct the Sales & Marketing department to achieve objectives established in the Organization’s Strategic Plan. 

People Management

• Establish and maintain seamless co-ordination & co-operation with all departments of the hotel to ensure maximum cooperation, productivity, and guest service.

• Respond to queries by resolving issues in a timely and efficient manner.

• Ensure that the team has been trained for all safety provisions.
• Ensure that all personnel are kept well informed of department’s objectives and policies.
• Motivate and develop team to ensure smooth functioning of the department and promote teamwork.

Financial Management

• Identify optimal, cost effective use of the resources and educate the team on the same.

Operational Management

• Coordinate all activities to maintain and increase business volume. This includes advertising, sales promotions, personal selling, publicity, community relations, special sales projects, employee training and guest relations.
• To identify new business by generating new leads.
• Assist the Director of Sales & Marketing to prepare Annual Sales goals, develop working plans to carry out goals, compare actual achievements against goals and hence take necessary corrective action.
• To meet or exceed agreed sales targets.
• Review internal promotion material on a regular basis to insure that they are consistent with standards set by the Management.
• Work closely with the Marketing & Communication Manager to improve relations between the Organization and the society at large to obtain maximum media coverage of activities within the premises which are of interest locally and internationally.
• To maintain a productive and professional relationship with all clients.
• Submit monthly and weekly sales plan and market analysis (monthly) as well as daily sales/activity reports.
• Maintain close contacts within the neighboring hospitality sectors, with airlines, travel agencies, commercial houses, private clubs, professional associates, etc, to capture business.
• Develop and promote organization’s image and awareness by direct mail campaigns.
• Handle additional responsibilities as and when delegated by the Management.

Managerial Qualities

• Leadership skills that utilize persuasion and motivation to attain organizational goals is the most desirable management quality, followed by honesty, integrity, ethical behaviour, tactfulness, openness, and cultural awareness;

• Ability to accept responsibility;
• Self confidence, motivation, drive and tenacity;
• Ability to enhance organizational performance;
• Ability to clearly delegate tasks and responsibilities;
• Ability to think strategically, inductively, and creatively;
• And the propensity to recognize and acknowledge other peoples’ ideas.

Qualifications

Bachelor's Degree in Hotel Management, Business Administration, Marketing or a related field.

Minimum 8–10 years of experience in Sales, preferably in the hospitality industry.

Additional Information

        At least 2–3 years of experience in a managerial or leadership role within hotel sales.

• Strong knowledge of corporate sales, MICE, travel trade, and key account management.