Senior Marketing Insights Manager

Senior Marketing Insights Manager

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Job Description

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Senior Marketing Insights Manager

14-month parental leave cover

Residential Consumer & Agent, Commercial and New Developments

About the Role

As Senior Marketing Insights Manager, you will lead the customer insights agenda across key areas of the business, ensuring customer understanding informs marketing, product, commercial and strategic decision-making.

Reporting to the Director of Insights, you will partner with senior stakeholders to turn customer and market intelligence into clear, actionable recommendations. You will oversee key research programs, champion the voice of the customer and continue to evolve how insights are accessed and used across the organisation. You will also lead and develop the Customer Insights function, leveraging AI, automation and emerging technology to improve the speed, accessibility and impact of insights.

Key Responsibilities 

• Lead the customer insights strategy and roadmap across Residential Consumer & Agent, Commercial and New Developments. 

• Champion the voice of the customer and ensure insights influence business priorities, marketing, product innovation and commercial decisions. 

• Monitor customer sentiment, behaviours and market trends to identify opportunities, risks and emerging needs. 

• Lead strategic research programs, customer trackers and deep-dive research. 

• Partner with senior and executive stakeholders to translate insights into clear, commercially focused recommendations. 

• Connect customer research with behavioural, market, operational and commercial data to build a holistic view of customers. 

• Use AI, automation and emerging technologies to improve insight generation, accessibility and self-service capability. 

• Bring insights to life through compelling storytelling, presentations, workshops and customer or industry forums. 

• Lead and develop the Customer Insights team while maintaining strong research, governance and ethical standards. 

• Manage external research partners, budgets and suppliers to ensure strong value and business impact. 

About You 

• Extensive experience in Customer Insights, Market Research, Marketing Insights or Strategic Insights. 

• Demonstrated experience leading insight functions, teams and strategic research programs. 

• Strong quantitative and qualitative research capability. 

• Commercially minded, with the ability to turn customer understanding into meaningful business recommendations. 

• Strong stakeholder management and influencing skills, including experience working with senior leaders. 

• Experience using AI, automation or emerging technology to improve research and insight capability is highly regarded. 

What’s in it for you

Working at CoStar Group means you'll enjoy a culture of collaboration and innovation that attracts the best and brightest across a broad range of disciplines. We offer you generous compensation and performance-based incentives. As well as having an outstanding working environment, other perks include leadership development programs, LinkedIn Learning, Perkbox discounts and much more!

Equity, Diversity & Inclusion

Domain, a CoStar Group brand is enthusiastically and unapologetically committed to fostering an equitable, inclusive work culture which reflects our customers and communities. We are proactively looking for candidates from all lived experiences, including people with disability, and people of all ages, ethnicities, cultures (including Aboriginal and Torres Strait Islander Peoples), faiths, sexual orientations, and gender identities (including trans and non-binary people).

Domain, a CoStar Group brand is an accredited Disability Confident Recruiter, and we are committed to providing an equitable recruitment process for people with disability. If you require any adjustments during the recruitment, if you wish to receive this job advertisement or application form in an accessible format, if you find any of our digital platforms not fully accessible or have a confidential chat about accessibility, please contact our Equity, Diversity and Inclusion team at [email protected] or leave a message on 1300 858 356 and we will get back to you.

What’s Next?

We’ll give your application the thoughtful attention it deserves and get back to you as soon as possible. If there’s a match, one of our recruitment consultants will reach out—so keep your phone handy! We’re genuinely excited about the chance to work together and make a meaningful impact.

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CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing