Full-Time

Director – Client Partnerships

Media

Posted on 7/24/2024

Zeta Global

Zeta Global

1,001-5,000 employees

AI-driven marketing technology for customer engagement

Enterprise Software
AI & Machine Learning

Compensation Overview

$150k - $300kAnnually

Senior

Remote in USA

Category
Strategic Account Management
Sales & Account Management
Required Skills
Sales
Communications
Marketing
Requirements
  • 5+ years of Advertising / Marketing experience with deep experience and perspective of data driven marketing, particularly in the programmatic, data and advanced tv space.
  • Proven track record of successfully meeting sales goals.
  • Positive, eager, willing, enthusiastic, resourceful attitude.
  • A proven track record of positive relationships with both media agencies and brand directs
  • Ability to demonstrate strategic communication, analytical skills and creative solutions to client and internal stakeholder needs
  • Local and National travel required
  • Bachelor’s degree in related field
  • Knowledge of the online media business, underlying technologies, and research.
  • Strong analytical and consultative skills.
  • Effective time management skills – ability to prioritize and meet deadlines.
  • Diligent work ethic. Must be self-motivated and take the initiative to get the job done
  • Excellent listening, negotiation, presentation, written and verbal communication skills.
Responsibilities
  • Develop and execute a strategic plan to achieve and surpass revenue goals.
  • Develop and maintain strong active relationships with key client stakeholders at all levels.
  • Understand agency, advertiser, data, and vendor trends.
  • Understand and effectively communicate Zeta Global’s value proposition, technology, processes, and partnerships as it relates to growth of client accounts.
  • Possess an in-depth knowledge of the industry, specifically the programmatic media marketplace — past, present, and future.
  • Plan, direct, and coordinate sales activities, including management of the sales pipeline.
  • Leverage external relationships and professional network to generate sales leads.
  • Identify and qualify new opportunities; meet with clients and prospects; develop valuable proposals; negotiate deal terms and close.
  • Oversee a portfolio of important accounts and analyze performance trends in order to deliver regular productive reviews to clients.

Zeta Global focuses on enhancing marketing strategies for brands through data-driven technology. Its main product, the Zeta Marketing Platform, uses artificial intelligence to provide a real-time overview of potential and existing customers, allowing brands to create personalized marketing experiences across various channels. This platform aggregates extensive real-time data, including behavioral signals and purchase intentions, to help brands understand customer intent and reduce churn. Unlike many competitors, Zeta Global emphasizes a deep level of personalization and engagement, serving enterprise clients with tailored marketing solutions. The company's goal is to help brands acquire new customers, retain them longer, and increase their overall value through effective marketing strategies.

Company Stage

IPO

Total Funding

$301.5M

Headquarters

New York City, New York

Founded

2007

Growth & Insights
Headcount

6 month growth

5%

1 year growth

11%

2 year growth

18%
Simplify Jobs

Simplify's Take

What believers are saying

  • Zeta's acquisition of LiveIntent enhances its data capabilities and marketing platform.
  • The launch of Zeta NEXT showcases new AI technologies for improved marketing outcomes.
  • Achieving carbon neutrality in 2022 positions Zeta as a leader in sustainability.

What critics are saying

  • Integration challenges from acquisitions like LiveIntent may disrupt operations.
  • Increased competition from emerging AI-driven platforms could erode market share.
  • Recent debt financing activities could increase financial risk if growth lags.

What makes Zeta Global unique

  • Zeta Global leverages AI to deliver personalized marketing experiences at scale.
  • The company offers a real-time view of customer behavior and purchase intent.
  • Zeta's platform integrates data across multiple channels for seamless customer engagement.

Help us improve and share your feedback! Did you find this helpful?

INACTIVE