Full-Time

Senior Account Executive

Tech PR

Posted on 6/18/2024

5wpr

5wpr

201-500 employees

Public relations and communication strategies

Consulting
Consumer Goods

Compensation Overview

$65k - $80kAnnually

Mid, Senior

New York, NY, USA

Hybrid position in the New York City metropolitan area.

Category
Customer Success Management
Sales & Account Management
Requirements
  • B.S/B.A in Public Relations or related field
  • At least 3 to 4 years of PR agency experience- Prior experience in Tech PR needed
  • Excellent written and verbal skills
  • Creative and energetic personality
Responsibilities
  • Work with innovative and engaging clients
  • Write and develop media materials – press kits, press releases, media alerts, fact sheets, bios, case studies and backgrounders
  • Develop and maintain relationships with influential members of the media in order to ensure placements
  • Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy
  • Execute and advise on PR strategies and collaboratively develop strategic media plans
  • Create and develop pro-active pitch ideas for clients based on their industry, current trends and various announcements
  • Monitor media and seek out speaking opportunities for clients as 'experts in their field'
  • Daily client interaction to update, report on and discuss media relations
  • Assist in the research, writing and development of new business proposals and presentations
  • Provide guidance and leadership to junior-level staff
  • Participate in brainstorming sessions to develop strategic/creative thinking for clients

5W Public Relations (5WPR) specializes in creating effective communication strategies for a variety of clients across different industries, including technology, consumer products, health and wellness, and lifestyle. The firm offers a range of services such as corporate communications, digital and social media management, crisis communications, event marketing, and online reputation management. 5WPR works with a diverse clientele, from large corporations like SAP National Security Services to emerging tech startups and consumer brands. What sets 5WPR apart from its competitors is its focus on crafting impactful ideas and implementing strategic plans that yield measurable results. The company's goal is to enhance clients' public image, manage their reputation, and help them achieve their business objectives through specialized PR services.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2003

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • 5WPR's expansion into K-beauty taps into a booming U.S. market.
  • The firm's focus on functional nutrition aligns with growing consumer health trends.
  • Recognition in industry awards boosts 5WPR's credibility and client attraction.

What critics are saying

  • The PR industry is highly competitive, with many firms offering similar services.
  • Economic downturns could reduce client budgets for PR and marketing services.
  • Rapid changes in digital marketing trends require constant adaptation and innovation.

What makes 5wpr unique

  • 5WPR is one of the largest independently owned PR firms in the U.S.
  • The firm offers comprehensive PR services across diverse industries, including technology and consumer brands.
  • 5WPR is recognized for innovative communication strategies and impactful media coverage.

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