U

University of Washington

Public research university in Seattle, WA

Director of Membership

Growth MarketingConfirmed live in the last 24 hours
Full-timeSeattle, WA, USA$132.7k - $161.5k /yr

About the Job

Requirements

  • A bachelor's degree and at least five years of experience in campaign strategy, fundraising, or a related field; equivalent education and experience may substitute.
  • Proven history of managing multi-channel fundraising or revenue-generating campaigns, with experience in project management, content development for diverse platforms, data-driven strategic thinking, and vendor relationship management.
  • Proven history of directly leading and successfully managing a team of two or more direct reports.
  • Strong interpersonal and communication skills in written, phone, and in-person settings.
  • Ability to work professionally, collegially, and effectively with donors or other constituents, colleagues, and the general public.
  • Ability to work independently, take initiative, and manage multiple projects and deadlines.
  • Ability to travel when necessary to attend station events.
  • Ability to lift or move 20 pounds regularly and up to 40 pounds occasionally for event setup and teardown.
  • During events, ability to stand continuously for four or more hours, walk continuously for four or more hours, and work a day exceeding 10 hours.

Responsibilities

  • Lead and execute an integrated annual campaign strategy to raise $14 million in revenue from more than 47,000 donors.
  • Oversee and improve the customer service experience and key performance indicators.
  • Manage and report on donor pipeline progression through structured development strategies.
  • Guide the membership team in developing seasonal and ongoing campaigns.
  • Work across KUOW to identify and deliver on performance metrics for audience segments and opportunities.
  • Evaluate and manage email donor journeys to build engagement and impact.
  • Assess key performance indicators that move donors into mid-level and major-giving portfolios and identify prospects for planned giving.
  • Emphasize impact over transactions in donor stewardship campaigns and strengthen donor relationships with KUOW's mission and services.
  • Identify stewardship opportunities and ways to scale them, and increase donor data collection and personalization.
  • Monitor and recommend opportunities for enhanced engagement by engaging with donor and prospect data.
  • Identify donor relationships that provide strategic donor engagement, such as call centers and printing and mailing services.
  • Manage three employees and a work-study student.

Desired Qualifications

  • Familiarity with public radio programming.
  • Working knowledge of fundraising databases, preferably Salesforce, and email marketing platforms, preferably Marketing Cloud.

About the Company

University of Washington

Public research university in Seattle, WA

The University of Washington is a public research university founded in 1861, with campuses in Seattle, Bothell, and Tacoma. It provides undergraduate, graduate, and professional education alongside research and public service.

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