Full-Time
Posted on 5/9/2026
Peer-to-peer fashion marketplace with commissions
No salary listed
London, UK
Hybrid
Hybrid working model available; role may require on-site presence.
Depop is a peer-to-peer online marketplace for fashion where users buy, sell, and discover unique items such as vintage pieces, streetwear, sneakers, and designer pieces. Items are listed by users who set prices and descriptions; buyers purchase through the platform, and Depop earns revenue by taking a commission on each sale. The product works through user-generated listings, a social-feel interface with following and messaging, and a payments process that handles transactions. Depop differentiates itself from competitors by targeting a young, fashion-forward audience with a strong emphasis on sustainability, second-hand items, and community engagement, along with a marketplace that blends social discovery with shopping for both well-known brands and independent designers. Its goal is to grow a global, diverse fashion ecosystem where people can easily buy and sell unique, sustainable clothing items while connecting with others who share interest in fashion.
Company Size
1,001-5,000
Company Stage
Acquired
Total Funding
$2.9B
Headquarters
London, United Kingdom
Founded
2011
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Chidi Onwudike appointed chief operating officer at Depop. 24 Mar 2026 London-based circular fashion marketplace Depop has officially appointed Chidi Onwudike as its new chief operating officer (COO). Onwudike, who previously served as the company's vice president of strategy & customer experience, announced the promotion via LinkedIn as she prepares to return to the workforce following maternity leave. Expressing gratitude for both her professional mentors and the past year spent with her daughter, Onwudike noted that she is eager to lead the next phase of the company's operational scaling. Onwudike's ascent within the company has been rapid since joining Depop in 2021 as chief of staff to the CEO. Her professional background is rooted in high-level retail strategy, including a three-year tenure at Javelin Group where she served as a senior retail consultant and later as a retail consulting manager. Since its founding in 2011, Depop has emerged as a dominant force in the global resale market, currently boasting a community of 43 million registered users. The platform has become a cultural touchstone for Gen Z and millennial consumers, driving a shift toward circularity by making pre-loved fashion both accessible and affordable. In 2021, Depop was acquired by the Brooklyn-based marketplace Etsy for 1.62 billion dollars. The leadership transition coincides with a major shift in Depop's ownership, as Etsy recently announced a definitive agreement to sell the platform to eBay for approximately 1.2 billion dollars. This transaction, announced in February 2026 and expected to close in the second quarter of the year, represents a strategic pivot for both parent companies. Chidi Onwudike
Depop faces class action over hidden marketplace fees weeks before its $1.2B eBay acquisition closes. - March 20, 2026 Why it matters. The lawsuit could delay or complicate eBay's acquisition of Depop, exposing the combined entity to legal and reputational risk. It also highlights growing regulatory scrutiny of hidden fees in online marketplaces. Key takeaways. * - Depop sued for undisclosed checkout fees. * - Fee violates California Honest Pricing Law. * - Lawsuit filed Feb 6, 2026; deadline April 27. * - eBay acquisition closing Q2 2026 may be impacted. * - eBay already shows fee-inclusive pricing in UK. Summary. Depop is facing a California federal class-action lawsuit over its mandatory marketplace fee that is disclosed only at checkout. The suit alleges the hidden $1.55 fee on a $17 purchase violates the state's Honest Pricing Law, which bans drip pricing as of July 2024. Filed on February 6, 2026, the complaint seeks compensatory and punitive damages for all affected buyers, with a response deadline of April 27, likely after eBay's $1.2 billion acquisition closes in Q2 2026. The timing adds regulatory risk to the pending deal, especially as eBay already practices fee-inclusive pricing on its UK platform. Pulse analysis. Depop, the youth-focused resale platform, has built its growth on a simple fee-for-service model that adds a percentage charge at checkout. A recent California federal class action alleges that the company's mandatory marketplace fee, revealed only after a buyer clicks "purchase," breaches the state's Honest Pricing Law, which outlawed drip-pricing practices as of July 2024. The complaint cites a $1.55 surcharge on a $17 item as a concrete example of the alleged violation. By keeping the fee hidden until the final step, Depop is accused of misleading consumers about the true cost of a purchase. The timing of the suit is critical because eBay's $1.2 billion acquisition of Depop is slated to close in the second quarter of 2026. Legal exposure could force eBay to renegotiate terms, set aside reserves, or face post-closing litigation that drags on for months. eBay's own experience in the United Kingdom, where it switched to fee-inclusive pricing after a similar consumer-protection rollout, suggests the buyer-centric approach may become a de-facto industry standard. Regulators are watching closely, and any adverse ruling could ripple through the broader marketplace ecosystem. Beyond the immediate deal, the case underscores a wider shift toward transparency in online commerce. As states adopt stricter pricing disclosures, platforms that continue to rely on hidden fees risk fines, class actions, and brand erosion. Sellers on Depop and comparable sites should audit their pricing structures to ensure compliance, while buyers gain leverage by demanding upfront cost breakdowns. Analysts predict that heightened scrutiny will accelerate the adoption of all-inclusive pricing models, potentially reshaping revenue calculations for marketplace operators and influencing future M&A valuations. Paul Drecksler Depop faces a California federal class action lawsuit alleging its mandatory marketplace fee, disclosed only at checkout rather than in the advertised item price, violates California's Honest Pricing Law, which has banned drip pricing since July 2024. The suit was filed on February 6, 2026, by plaintiff Linsey Dinh, who claims she was charged an unexpected $1.55 fee at checkout on a $17 item purchased in January 2025, with Depop's response deadline set for April 27, meaning any resolution will likely come after the eBay acquisition closes in Q2 2026. The timing adds a wrinkle to the pending deal, as the suit seeks both compensatory and punitive damages on behalf of all similarly situated Depop buyers, and eBay already displays fee-inclusive pricing on its UK platform following a similar buyer protection fee rollout there last year.
Depop "junk fee" Class action tests fee transparency as eBay deal nears completion. Published: Mar 19 2026 Updated: Mar 19 2026 Soon to be eBay-owned fashion marketplace Depop faces class action lawsuit alleging Marketplace Fee constitutes illegal junk fee "drip pricing", raising questions about how legal action could affect acquisition. Plaintiff Linsey Dinh filed the complaint against Depop on February 6, 2026 in California federal court, alleging violations of state consumer laws. According to the lawsuit, Depop engages in a practice known as "drip pricing," where the advertised price of an item does not include the mandatory marketplace fee which is only disclosed at the checkout stage, leaving consumers blindsided and often causing them to reconsider their purchase. Dinh claims that when she purchased an item from Depop in January 2025, she was charged an additional $1.55 marketplace fee at checkout, which was not included in the item's advertised price of $17.00. The suit alleges that this practice is not only misleading but also illegal under California's Honest Pricing Law, which requires businesses to include all mandatory fees in the advertised price of a product. Here's how the suit describes and defines "drip pricing" and how the California Consumers Legal Remedies Act applies to Depop's pricing practices. On July 1, 2024, the California Legislature amended the Consumers Legal Remedies Act, making it illegal "for most businesses to advertise or list a price for a good or service that does not include all required fees or charges." This amendment to the CLRA was made to rein in "drip pricing" by "bring[ing] price transparency to all sectors of the state's economy." Drip pricing "is a pricing technique in which firms advertise only part of a product's price and reveal other charges later as the customer goes through the buying process." In particular, the amendment was a response to the issue of when "a seller uses an artificially low headline price to attract a customer and usually either discloses additional required fees in smaller print, or reveals additional charges later in the buying process." The authors of the amendment emphasized that "[h]iding required fees is nothing more than a deceptive way of hiding the true price of a good or service. Transparency and full disclosure in pricing are crucial for fair competition and consumer protection." The lawsuit also claims that Depop's hidden fees prevent consumers from making informed purchasing decisions and comparing prices with competitors. Drip pricing is particularly harmful to consumers because "[w]hen merchants include hidden or 'junk fees' in the purchase price of goods and services after putting out a much lower advertised price (the bait), consumers are often misled and kept from properly assessing the best prices, thereby hindering the market, especially online." Thus, California's Honest Pricing Law benefits consumers by enabling them to conduct "direct, apples-to-apples price comparison" between different vendors so that they may make "informed purchasing decisions based on their preferences and budgets." It also ensures businesses engage in fair competition by competing based on the "price and value offered, rather than on their ability to deceive consumers into paying junk fees." Relying on the drip pricing practice, websites like Defendant's can effectively squeeze every last penny from a consumer's wallet. This is because "a shopper may have put so much time into the shopping process that by the time additional fees or charges are disclosed they have already made up their minds to make a purchase." Indeed, "[c]ompanies may utilize a price dipping approach in order to entice a customer into starting the purchase process, at which point the customer may not want to restart his or her search, once they find out the added costs." The complaint contains screenshots of a typical Depop item page, which the plaintiff says was recently changed to include an "i" icon that when selected has a message disclosing that the total price displayed is inclusive of the Fee in an apparent effort to get ahead of this complaint. Defendant shows each item's purchase price upfront when it first appears on the Website... ...When a user selects an item of clothing, the price is again displayed on the page. See Figure 2 (red markings added). Next to the price, there is an "i" icon. When selected, the icon discloses that the total price displayed is inclusive of the Fee, which "powers your Depop experience, helping us to continually invest in" "Depop Protection," "Customer support," and "New features and improvements[.]" Upon information and belief, the "i" icon next to the price shown in Figure 2, and similar icons across the website, are new features of the website that did not exist when Plaintiff placed her order in January 2025. Figure 3 below shows a screenshot from the Website from July 20, 2025 using the internet archive. The informational icon next to the price for the item did not exist. On information and belief, Defendant recently changed its Website in an attempt to comply with the law. However, on information and belief, the "i" icon did not exist next to the advertised price of the clothing when Plaintiff placed her order in January 2025. As such, Plaintiff was not placed on notice about the Fee until checkout. Interestingly, when I checked Depop today, it is not showing fee inclusive pricing or an "i" icon - even when specifically using a California address. Instead, I am still seeing the price without the fee shown on the item page and in cart, with the fee only being shown once I proceed to checkout. It's not entirely clear if the fee inclusive pricing shown as an exhibit in the lawsuit was a test or if perhaps Depop reversed course on the change after the suit was filed, but it does not appear to still be in use today. In a twist that could add an additional wrinkle to this suit, less than 2 weeks after the initial complaint was filed, it was announced that current parent company Etsy is selling Depop to eBay in a $1.2B deal expected to close in Q2 2026. Coincidentally, eBay introduced a similar Buyer Protection Fee on private sales in the UK market last year and they do display a fee inclusive price on the item page before checkout - so it will not be surprising to see that come back for Depop after the acquisition is complete too. The timing of both the filing of this lawsuit and Ms. Dinh's original purchase could also raise questions about how the litigation may be affected by the acquisition, especially since the suit is seeking both compensatory and punitive damages on behalf of the plaintiff and any other similarly situated Depop buyers who may end up being included in the Class. Depop has not yet responded to the complaint and the April 27, 2026 deadline to do so means any eventual resolution of the claims will likely occur after the acquisition by eBay is completed. The plaintiff is represented by Neal J. Deckant and Celina D. Reynes of Bursor and Fisher P.A and Depop is represented by Benedict Hur and Joshua Anderson of Cooley LLP. The case is Dinh v. Depop Inc., Case No. 3:26-cv-01173-VC, in the U.S. District Court for the Northern District of California. Download the full initial complaint:
Etsy shares rose after the company announced plans to sell fashion resale app Depop to eBay for $1.2 billion in cash. CEO Kruti Patel Goyal said the sale would allow Etsy to focus exclusively on its core marketplace. The company reported mixed fourth-quarter results. Earnings per share of 92 cents beat estimates of 84 cents, but revenue of $882 million and gross merchandise sales of $3.59 billion both missed expectations. Net income fell 14.8% year-over-year to $110.7 million. Active sellers grew 7.7% to 8.76 million, whilst active buyers declined 2% to 93.54 million. Etsy faces pressure from reduced consumer discretionary spending and increased competition in online retail. For the first quarter, Etsy guided for gross merchandise sales between $2.38 billion and $2.43 billion, below analysts' estimates of $2.68 billion.
Enhances eBay’s consumer-to-consumer (C2C) value proposition through addition of leading fashion marketplace with compelling complementary…...