The Job

We’re on the journey of a lifetime with incredible traction across geographies, verticals, and segments. We’re building a product marketing dream team to power our growth, and this critical role sits within a newly created function in an established product marketing organization - portfolio product marketing - that is focused on the Own product portfolio as a whole. The focus of the role will be all about shaping the GTM strategy for key verticals, the expansion of which will enable Own to capitalize on new markets. We are searching for a creative, hands-on product, industry or solutions marketing manager ready to make an immediate impact on Own’s rapidly growing business, in a fun and fast-paced environment.

About You

You are a master at developing high-impact messaging. You’re excited about helping sales engage with senior decision-makers, establish traction and expand deals by tying Own’s product vision to industry-specific needs and  business priorities. Your passion, functional expertise, and genuine curiosity inspires everyone around you. You excel at bringing cross-functional stakeholders together to set and execute GTM strategy that ensures the continued growth of our in-market products.

Your Day-to-Day Role

• Develop positioning and messaging that articulates the value of the full portfolio of Own products, tailored to specific industries. 
• Identify urgent priorities for decision-making personas, and tailor messaging to position Own as a solution to those timely challenges. Work closely with go-to-market teams to understand how well messaging is resonating, and iterate and refine to maximize its impact.
• Create engaging sales tools. Establish ongoing two-way dialogue with sales teams on industry-specific business priorities, and enable them to effectively deliver compelling messaging in prospect engagements.
• Work with campaign managers to help build effective campaigns, and enable them with compelling content.
• Build focused industry go-to-market plays that deepen our reach with targeted personas and use cases.
• Identify new industries to prioritize for GTM execution based on quantitative and qualitative analysis.
• Prioritize GTM plays within key verticals based on potential

Your Work Experience

• 3 -5 years of product, solutions or industry marketing experience in B2B tech. Some experience in a customer-facing roles is a bonus (sales, consulting, business development), as is experience with both product and industry/solutions marketing
• Skilled storyteller with the ability to develop a point of view that is strong and grounded, and a capacity to refine that point of view based on new information
• Ability to “connect the dots” between customers’ business priorities and technology capabilities. Equally comfortable conversing about both, to inspire account executives’ confidence in delivering messages they will be bringing to market.
• Excellent communication skills and executive presence
• Ability to operate successfully with a high degree of autonomy 
• Skilled at balancing the needs of multiple cross-functional stakeholders, while prioritizing what is most important to overall business objectives

Important Details

This is a full-time position. The ideal candidate will work out of our Englewood Cliffs, NJ office a minimum of 3 days per week to maximize collaboration and interaction with the business. Travel may be required.

Own is dedicated to creating an environment where employees thrive, which is why base pay is only one part of the total compensation package that is provided to compensate and recognize employees for their work. This role may also be eligible for unlimited PTO, generous medical benefits, a 401(k) savings plan with a 4% employer match, discretionary bonuses/incentives, and stock options. We also offer catered lunches in the office five days a week, a full fitness center, and free shuttle bus service to and from New York City.

Creating an environment where employees thrive also means making sure every employee feels accepted. As we scale to help all types of companies protect precious data, our team must reflect the diversity we serve. Own is an Equal Opportunity Employer and we believe that every employee in the company brings a unique perspective that they can and should contribute in order to make an impact every day. We strive to be one team and one culture that builds trust through transparency. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status or disability status.

Learn more at owndata.com.

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