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Botpress Technologies

Open-source chatbot platform with PaaS

Senior Product Marketing Manager

Product MarketingConfirmed live in the last 24 hours
Full-timeMontreal, QC, CanadaIn-person

About the Job

Requirements

  • Experience in artificial intelligence, customer service, customer experience, or help desk tools such as Intercom, Zendesk, Gorgias, Ada, or Front.
  • Experience marketing to customer service or support leaders at mid-sized North American companies.
  • Experience with a product-led growth or self-service funnel where marketing owned conversion, not just leads.
  • Experience running A/B tests on landing pages and emails, and familiarity with product analytics such as PostHog or an equivalent tool.
  • Experience launching pricing and packaging changes.
  • Experience using Webflow or another content management system.
  • Extensive, confident use of artificial intelligence tools in personal work.
  • Exceptional business-to-business writing and storytelling skills, supported by a portfolio of published messaging linked to business outcomes.
  • Experience positioning or repositioning a product at a startup or during a pivot, including creating the narrative rather than inheriting an established brand.
  • Research-oriented approach, including personally conducting customer interviews and market research and showing how findings became messaging.
  • Ability to independently create and publish emails, user journeys, and page updates in HubSpot.
  • Comfort with ambiguity and rapid changes in direction.
  • Ability to identify the effect of written messaging on a metric.

Responsibilities

  • Conduct customer interviews, market research, and win-loss analyses, then turn the insights into positioning and messaging.
  • Build a new product and company narrative and deploy it across the homepage, AI customer service landing page, new-user onboarding, sales presentation, and emails.
  • Attract more targeted buyers, specifically B2B customer service leaders in North America, and improve conversion from landing page to signup and then paid plan, supporting each change with experiments.
  • Rebuild nurture and conversion journeys in HubSpot, triggered by product signals and managed as an ongoing experimentation program.
  • Lead messaging and launch support for pricing and packaging changes.
  • Equip the sales team with messaging it uses, including presentations, competitive positioning, and objection responses.
  • Work with the product team to connect each new feature to a clear value proposition.

Desired Qualifications

  • Completion of a paid, time-limited practical exercise is part of the hiring process.

About the Company

Botpress Technologies

Open-source chatbot platform with PaaS

Botpress provides an open-source platform for building and managing AI-powered chatbots and conversational agents. The platform, offered as a Platform-as-a-Service (PaaS), includes a full set of developer tools to design, train, deploy, and monitor conversational experiences across channels. It supports heavy customization and features like human-in-the-loop orchestration, allowing AI agents and human operators to collaborate. Botpress monetizes by offering enterprise-grade features, security, and support on top of its free open-source core, targeting both individual developers and large organizations. The company’s goal is to empower teams to create reliable, secure, and scalable conversational AI experiences without being locked into a single vendor.

Company size
51-200
Company stage
Series B
Total funding
$40M
Headquarters
Quebec City, Canada
Founded
2018

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