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Omnicom Group

Global marketing, media, and PR network

Manager, Influencer

Growth & MarketingConfirmed live in the last 24 hours
Full-time$55k - $60k

About the Job

Requirements

  • Two to five years of relevant agency experience.
  • A bachelor's degree in public relations, marketing, communications, or a related field, and a deep understanding of social media and influencer marketing.
  • Demonstrated ability to manage multiple projects and deliver on schedule, on brand, and on budget.
  • Passion for and familiarity with the entertainment and creator marketplaces.
  • Knowledge of social media, including content-development best practices and social-platform capabilities.
  • Experience with influencer platform tools such as CreatorIQ, Captiv8, or Sprout Social.
  • Working knowledge of Federal Trade Commission compliance policies for influencer posts.
  • Ability to work independently while supporting established structures and remaining open to direction and guidance.
  • Ability to identify potential project risks and develop contingency plans.
  • Proficiency with Microsoft Office, including Word, Excel, and PowerPoint.

Responsibilities

  • Research and recommend digital-first talent, including pricing, for creators, entertainers, musicians, subject-matter experts, and others to support client marketing objectives.
  • Develop influencer strategy and execute partnerships from start to finish, including creative development, influencer casting, contract negotiation, influencer briefings, deliverable management, content review and approvals, and program measurement.
  • Draft and negotiate agreements in coordination with team members, talent representatives, internal and external legal counsel, and clients.
  • Serve as a client-facing point of contact by managing day-to-day communication and keeping programs on strategy, on budget, and on schedule.
  • Facilitate and coordinate detail-oriented talent needs while prioritizing and managing a high volume of work.
  • Build and manage relationships with key industry contacts, including talent agents, managers, and publicists.
  • Determine key performance indicators for influencer programs and analyze metrics to assess campaign success.
  • Stay informed about social media news, including platform updates and capabilities, emerging platforms, and how leading creators use them.
  • Work cross-functionally with internal and external account, public relations, and creative teams, providing expertise on influencer partnerships.
  • Motivate internal and external teams to deliver client objectives while supporting collaboration, communication, trust, efficiency, and quality.
  • Assist the team, including senior leadership, with reporting, finance, vendor setup, presentation building, and other organizational tasks.
  • Work with project leads and other internal and external stakeholders to develop and maintain project timelines, status documents, and budget trackers.
  • Develop an understanding of client business needs, policies, brand tones, and talent archetypes.
  • Coordinate and track payments, including paperwork for talent, SAG, and vendors.
  • Provide administrative support for the team as needed.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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